How to Use Content Marketing to Build Your Brand, Your Business, and Your Bottom Line

By Marcus Sheridan,

www

.TheSalesLion.com

@TheSalesLion

#ContentFTW

@TheSalesLion

@TheSalesLion@DigitalSherpas #ContentFTW

This was me…

Who is the exception?• B2B• B2C• Local

• National• Product• Service

They askYou

answer@TheSalesLion@DigitalSherpas

MULCH

The most popular digital marketing model in the world today.

PriceProblems

Comparisons/Vs.The BestReviews

@TheSalesLion@DigitalSherpas #ContentFTW

$1,700,000.00

ROI anyone?

@TheSalesLion@DigitalSherpas #ContentFTW

You don’t want a fiberglass pool!

(problems)

In Google We Trust

The Power of Versus and Comparisons

The Power of “The Best,” Awards, and Reviews

#1 in the world…all because we bothered to answer every…single…question.

@TheSalesLion

30@TheSalesLion

@DigitalSherpas #ContentFTW

We have no idea how much information viewers will consume on our websites until we give it to them. NONE

@TheSalesLion@DigitalSherpas #ContentFTW

Content is the greatest sales tool

in the world. Period.

@TheSalesLion@DigitalSherpas #ContentFTW

www.TheSalesLion.com

Get the book. It’s awesome. It’s free. It will change your life.

Marcus1@thesaleslion.com