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Making Good Use

of Your

Company’s Story

Margaret Castrey

Self-employed writer, editor and media producer since 1980

http://www.flickr.com/photos/72213316@N00/4416489064/sizes/l/in/photostream/

Getting

Started

Getting

Started

Softcover Book

http://www.flickr.com/photos/jimkster/2722326537/sizes/o/in/photostream/

Define Your Media

Define the Project

Getting Rich,

Detailed

Storieshttp://www.flickr.com/photos/jfholloway/2519823431/

Connectthe

Dots

http://www.flickr.com/photos/massenpunkt/47436435/

http://www.flickr.com/photos/mckaysavage/1059144105/sizes/l/in/photostream/

Background Details

Photo Sources

http://www.flickr.com/photos/nlireland/6237241590/

http://www.flickr.com/photos/foxypar4/377287494/sizes/z/in/photostream/

Tough Issues

Time and Money

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GoodFast

Cheap

GoodFast

Cheap Pick Two

To Record or Not

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Public Relations and Advertising

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Branding

http://www.loc.gov/pictures/

Branding

Branding

Branding

Sign Here

Please

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Know Your Skills

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You Can Do It!

FreeDigitalPhotos.net

Maggie Castrey http://www.thebookartists.com/AWC