Lynsey Marks – Head of Account Management (UK)

Post on 23-Feb-2016

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Lynsey Marks – Head of Account Management (UK). Visit Worthing Website G oes Mobile ! . Online Research. 80% r esearch travel plans online. Expedia Media Solutions study. Visit Worthing Statistics. Moving up the rankings year on year. Competes with year round city destinations. - PowerPoint PPT Presentation

Transcript of Lynsey Marks – Head of Account Management (UK)

Lynsey Marks – Head of Account Management (UK)

Visit Worthing Website Goes Mobile!

Expedia Media Solutions study

Online Research

80% research

travel plans online

Visit Worthing Statistics

Moving up the rankings year on year

Competes with year round city destinationsVisitors to the site increased 46% last yr

Similar if not higher increases expected this year

Visit Worthing Stats

1st Apr 2013 to 31st Mar 2014

Visitors to site 283,000Pages Viewed 755,075New Visitors 63%Business Details Displayed 771,976Referrals to Website 30,983Added to Itinerary 51,533Email to Business 689

Top Pages

40% viewed site on mobile devices

What’s On

Homepage

Where to Stay

Eating Out

Town pages

What to Do

Themed Pages

Worthing Website?

Number 1 Google Rankings

Above Trip Advisor

and other well known travel sites

What’s On in

Worthing

Where to Stay in

WorthingVisit

ShorehamVisit

Sussex Coast

Things to Do in

Worthing

Bonfire Night

WorthingChristma

sWorthing

Beaches Worthing

Worthing Website?

Getting Involved

Purchase an additional exposure

Update your availabilityCheck your details (especially imagery)

Take a listing

Make sure that local tourism events are on the site

Listings

2 Packages

200% more views

What’s Nearby

Highlights

Page Headers

Summary

Gives great exposure for your business

Range of packages and bolt ons to suit your needsThere is continual investment in the site

Number 1 site for this area

Contact Janice for more information

Thank You

Any questions?Thank You.

Lynsey Marks

Twitter: @newminddms