Post on 29-Dec-2015
A Few Ideas …
Bring a Guest (Bag Program)
Recycle Rotarian Magazines
Classification Survey... Questionnaire to members
Wallet Cards – “Be my guest” with time, day and location of your meeting
WebsiteDecals
…More IdeasWelcome letters to new businesses
Have a guest sign-in book and collect email addresses. Send thank you notes. Friend of Rotary
Invite guests to participate in projects or fellowship events
Guest Speakers are also good potential members
Young Professionals program
Member Engagement
2005 - 1,200,000 Members 2013 – 1,200,000 MembersBetween 2005 and 2013 RI
lost…1,200,000 Members!
Rotary is made up of 40 % New Members(less than 5 years)
62% will leave in their first five years
35% will leave in their first three years
MembershipChair
Attraction/Outreach
EVERYBODY
Retention
New Members/
Mentor Support
Mentors
Basic Structure of a Membership Committee
NOT ON THE MEMBERSHIP COMMITTEE
Why Rotarians leave Rotary
• Closed minds of leadership• Disorganized, poorly managed
meetings• Costs • Inadequate involvement• Not satisfied with fellowship
Surveys show – many members are looking for:• Networking opportunities both social
and professional• Business opportunities and contacts
• Fellowship both friendship and connections
• Community Service – Hands on projects in their local communities
• International Service – Hands on projects
Ideas
Fellowship Activities
Classification talks – “All Members”
Networking Plus Program – “Yellow Pages of Rotarians”
• Bring a guest to a meeting this month.
• Take the Engagement Survey
• Start with the “I Share Rotary” Club Contest
GOALS
• Strive for a 3% increase in membership with at least a Net +1
• Monitor your retention rate and strive for a 92% rate of retention.
GOALS
A Thought for the Day…
“If Rotarians put as much focus on Membership as they do on their Community Service projects…
What would our Membership look like?”