Landing a Great Landing a Great Internet Job With Good Internet Job With Good Pay in Today's EconomyPay in Today's EconomyAliza ShermanAliza Sherman

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aliza@conversify.netaliza@conversify.net

How Bad Is It?How Bad Is It?The economy sucks. But what does this The economy sucks. But what does this mean for you. And your future?mean for you. And your future?

Today’s TopicsToday’s Topics

Cool Jobs (that pay well!)Cool Jobs (that pay well!)

What You’d DoWhat You’d Do

Skills You NeedSkills You Need

What You Need to SucceedWhat You Need to Succeed

ResourcesResources

Social Media Job TitlesSocial Media Job Titles

Social Media MarketerSocial Media Marketer

Pro-Blogger/PodcasterPro-Blogger/Podcaster

Apps & Widgets DeveloperApps & Widgets Developer

Social Networks DesignerSocial Networks Designer

Community Manager Community Manager

Virtual World DeveloperVirtual World Developer

Social Media MarketerSocial Media Marketer$50 to $250+/hour$50 to $250+/hour

A social media A social media marketer...marketer...

Develops marketing strategies Develops marketing strategies using social media tools.using social media tools.

Works with Facebook, Twitter, Works with Facebook, Twitter, MySpace, YouTube, and all relevant MySpace, YouTube, and all relevant Web 2.0 tools.Web 2.0 tools.

Blogs and podcasts or hires people Blogs and podcasts or hires people to do that work.to do that work.

Skills: Social Media Skills: Social Media MarketerMarketer

Communications and MarketingCommunications and Marketing

Use of social networks & Web 2.0 Use of social networks & Web 2.0 toolstools

Multimedia (PhotoShop, audio/video Multimedia (PhotoShop, audio/video editing, basic Web dev/design)editing, basic Web dev/design)

Strategic thinkingStrategic thinking

Pro-Blogger or PodcasterPro-Blogger or Podcaster$10 to $150 per post or podcast$10 to $150 per post or podcast

A A pro-blogger/podcaster...pro-blogger/podcaster...

Writes blog posts and/or Writes blog posts and/or writes/records podcasts.writes/records podcasts.

May also edit/publish blog posts May also edit/publish blog posts and/or produce/upload podcasts.and/or produce/upload podcasts.

Can be freelance or in-house/on Can be freelance or in-house/on staff.staff.

Skills: Skills: Pro-Blogger/PodcasterPro-Blogger/Podcaster

Writing blog posts/Writing podcast Writing blog posts/Writing podcast scriptsscripts

Work well on deadline and prolificWork well on deadline and prolific

Niche expertiseNiche expertise

Blog pub tool skillsBlog pub tool skills

Digital audio/video editing skillsDigital audio/video editing skills

Apps & Widget Apps & Widget DeveloperDeveloper$1500 to $5000+ per app or widget$1500 to $5000+ per app or widget

An apps or widget An apps or widget developer...developer...

Comes up with cool ideas for apps Comes up with cool ideas for apps or is hired to execute someone or is hired to execute someone else’s ideas.else’s ideas.

Works on the Web and with mobile Works on the Web and with mobile devices.devices.

Gets to “play with code.”Gets to “play with code.”

Skills: Apps/Widgets Skills: Apps/Widgets DeveloperDeveloper

Flash, JavascriptFlash, Javascript

Facebook and other network Facebook and other network proprietary programming proprietary programming languageslanguages

HTML, XML, CSS4, phpHTML, XML, CSS4, php

Graphics skills a plusGraphics skills a plus

Social Networks Social Networks DesignerDesigner$5000 - $25,000 per network$5000 - $25,000 per network

A social networks A social networks designer...designer...

Designs interfaces for social Designs interfaces for social networks.networks.

Works on Facebook, MySpace, Works on Facebook, MySpace, Ning, and other customizable sites.Ning, and other customizable sites.

Skills: Social Networks Skills: Social Networks DesignerDesigner

Web development, HTML, XMLWeb development, HTML, XML

Familiarity with customization Familiarity with customization features and proprietary code for features and proprietary code for MySpace, Ning, and the like.MySpace, Ning, and the like.

Graphic design, PhotoShopGraphic design, PhotoShop

Multimedia, Javascript, FlashMultimedia, Javascript, Flash

Community ManagerCommunity Manager$25 to $50 per hour$25 to $50 per hour

A Community Manager...A Community Manager...

Hangs out in online forums and social Hangs out in online forums and social networks.networks.

Helps to guide the conversations.Helps to guide the conversations.

Polices the forums.Polices the forums.

Resolves conflicts.Resolves conflicts.

Comes up with ways to grow network.Comes up with ways to grow network.

Skills: Community Skills: Community ManagerManager

Experience participating in and Experience participating in and building online community.building online community.

Great people skills.Great people skills.

Strong communications skills.Strong communications skills.

Detail-oriented.Detail-oriented.

Diplomatic.Diplomatic.

Virtual Worlds Virtual Worlds DeveloperDeveloper$25 to $100 per hour$25 to $100 per hour

A Virtual Worlds A Virtual Worlds Developer...Developer...

Works in 3-dimensional spaces.Works in 3-dimensional spaces.

Can work within gaming Can work within gaming environments.environments.

Creates structures, objects, and Creates structures, objects, and design elements for virtual spaces.design elements for virtual spaces.

Must have their own avatar.Must have their own avatar.

Skills: Virtual Worlds Skills: Virtual Worlds DeveloperDeveloper

Graphics, PhotoShopGraphics, PhotoShop

Programming (proprietary to virtual Programming (proprietary to virtual world)world)

3-D Rendering3-D Rendering

Eye for detail.Eye for detail.

Other Job TitlesOther Job Titles

Social Media Jedi MasterSocial Media Jedi Master

Social Media OptimizerSocial Media Optimizer

Avatar DesignerAvatar Designer

Chief Twitter OfficerChief Twitter Officer

Captain Genuine Superhero of the Captain Genuine Superhero of the TwitterverseTwitterverse

What You Need to What You Need to SucceedSucceed

A good education.A good education.

Internships under your belt.Internships under your belt.

A mentor.A mentor.

A solid resume.A solid resume.

Willingness to learn, experiment, Willingness to learn, experiment, explore.explore.

Job ResourcesJob Resources

LinkedIn.comLinkedIn.com

jobs.mashable.comjobs.mashable.com

SocialMediaJobs.comSocialMediaJobs.com

JobsInSocialMedia.comJobsInSocialMedia.com

http://twitter.com/socialmediajobshttp://twitter.com/socialmediajobs

Social Media ResourcesSocial Media Resources

SocialMediaToday.comSocialMediaToday.com

Mashable.comMashable.com

ChrisBrogan.comChrisBrogan.com

Problogger.netProblogger.net

SmartBrief.comSmartBrief.com

The World Is YoursThe World Is YoursThe possibilities are endless...The possibilities are endless...

Landing a Great Landing a Great Internet Job With Good Internet Job With Good Pay in Today's EconomyPay in Today's EconomyAliza ShermanAliza Sherman

Conversify! - Conversify! - www.conversify.netwww.conversify.net

aliza@conversify.netaliza@conversify.net