E-commerce has changed the way

people shop all over the world.

Online buying has grown exponentially

Businesses will have to

capitalize on this

growth opportunity

Users browse through your

website looking for a different

customer experience or a

unique product.

Since customers spend a

lot of time on virtual stores,

businesses need to come

up with something

attractive to engage

them.

Here are Some Challenges of Converting

Online Shoppers

The Price is Right

Converting a browser

who is in the age

group of 16-24 is the

most difficult as better

deals on rival websites

can easily grab their

attention.

Seasonal Offers

Conversion rates sky-

rocket during festivities

as everyone is looking

for deals, discount

offers and freebies.

Old is Gold

New businesses find it difficult to attract

new customers who are loyal to

established websites.

Aesthetics,

Convenience,

Speed

If websites are sluggish or

aesthetically displeasing or various

steps are involved in making a

purchase, customers just abandon

their purchase in the cart and

rarely return to such websites.

Here are 7 trust indicators that

convert online browsers to customers

1. Testimonials

This is where real people tell real stories.

Pictures of happy and

satisfied customers add to

the visual impact of the

web page.

2. Business Awards

Being awarded for your work by

industry leaders and associations

increases your credibility in the

eyes of consumers.

3. Product Reviews

Product reviews by persons

who have actually used the

product acts as a sales booster.

4. Shopping

Certificates

In these times of growing online fraud,

customers are skeptical about leaving

their card information with the store.

Secure shopping certificates such as

SSL(secure socket layer) certificates

alleviates their fear and enhances their

shopping experience.

5. Multiple Shipping

Options

Trustworthy and efficient logistics

partner is an integral part of today’s

online business.

On-time arrival, free returns and free

shipping options are excellent methods

of winning over customer’s trust.

6. Convenient Returns

A sound return policy with no

extra charges is highly

appreciated by customers.

7. Customer Support

Online businesses must provide multiple

customer support channels to resolve

their grievances at the earliest.

Online businesses have to

design their website in such a

way that visitors have the

same feeling as visiting an

actual brick-and-mortar store.

Online businesses must also offer

seamless sales and assistance

when the need arises.

Invensis provides a wide range of

call center outsourcing services for

retail and eCommerce industry.

Invensis’ End-to-End eCommerce

Support Services include:

Order Processing

Product Information Management Services

Call Center Outsourcing Services

Finance and Accounting Outsourcing Services

Digital Marketing Services

Photo Editing Services

Invensis is an ISO 9001 and 27001

certified company and has served

200+ clients around the world.

To find out more about the

services offered and benefits of

partnering with Invensis, please

contact us at sales@invensis.net