Post on 17-Jul-2015
Revista Universitaria Julio 2006
Revista Mensaje Febrero 2009
Ada Lovelance
J.C.R. Liklider
This is the Toughest of Times, ��� This is the Greatest of Times.
Cuándo todo lo demás era gasto
Outdoor • Cine • Radio
TV
Consumo de Medios promedio de horas por semana (Microsoft)
1945, huelga de 17 días de los distribuidores de diarios de NY
“let me give you something to think about. If you are going to give away for free what you stand for, then what kind of message are you sending? It’s a message I don’t think you want to send,”
Los medios se fragmentaron
• 13.500 estaciones de radio (frente a 6 mil en 1960)
• 17 mil revistas (frente a 8.400 en 1960)
• 82 canales de TV por casa (frente a 5 en 1960)
Y todo el web, con sitios y blogs
“Lamentablente en esta
industria los consumidores ya no valoran
los avisos” Joseph Jaffe
November 13, 2009
2000
46% of adults use internet
5% with broadband at home
50% own a cell phone
0% connect to internet wirelessly
<10% use “cloud”
= slow, stationary connections built around my computer
Internet es el agente del cambio entonces y ahora
2009
79% of adults use internet
63% with broadband at home
85% own a cell phone
56% connect to internet wirelessly
>two-thirds use “cloud”
= fast, mobile connections built around outside servers and storage
Newspaper Division/subsidiary
Parent company
Prisa: Prensa Prisa
Metropolitan Media Fairfax Media
FAZ GmbH FAZIT-Stiftung
Irish Times Ltd Irish Times Trust Ltd
Societe Editrice du Monde Le Monde SA
Liberation SARL
News Media Division New York Times Co.
Scotsman Publications Ltd Johnston Press PLC
Times Newspapers Ltd News Corporation
WP Company LLC Washington Post Co.
News organisations
Newspaper – Ingresos totales
50
60
70
80
90
100
110
120
130
2005 2006 2007 2008 2009 2010 2011
El Pais
SMH/The Age
FAZ
Irish Times
Le Monde
Liberation
NYT/IHT
Washington Post
Ingresos por avisos impresos
0
20
40
60
80
100
120
140
2005 2006 2007 2008 2009 2010 2011
El Pais
SMH/The Age
FAZ
Le Monde
Washington Post
Newspapers: Print ad revenue, 2005-2011
0
1.000.000
2.000.000
3.000.000
4.000.000
5.000.000
6.000.000
7.000.000
8.000.000
2005 2006 2007 2008 2009 2010 2011
El Pais
FAS
FAZ
Irish Times
Le Monde
Liberation
NYT (M-Sat)
NYT (Sun)
Scotsman
Sun-Herald
Sydney Morning Herald
The Age
The Age (Sun)
Washington Post (M-Sat)
Washington Post (Sun)
-19%
Declining circulations
Despite the proliferation of media, the researchers observed that “much of the ‘news’ people receive contained no original reporting. Fully eight out of ten stories studied simply repeated or repackaged previously published information.” And where did the “original” reporting come from? More than 95 percent of original news stories were still generated by old media, particularly the Baltimore Sun newspaper. It gets worse: The Sun’s production of original news stories was down more than 30 percent from ten years ago and a whopping 73 percent from twenty years ago.
The Wire