Post on 18-May-2015
description
© 2008 Eva Kaniasty
Eva Kaniastykaniasty@gmail.com
Innovative InterfacesTransforming data into insight
May 2008
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The age of Dynamic Visualization
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Why?
•Limited attention•Limited time•Limited domain knowledge
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Serial (Attentive) Search
•Limited Working Memory capacity•Limited Serial Processing capacity
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It’s WM(d?), stupid
Average IQ
0
20
40
60
80
100
120
Blue States Red States
*This was a hoax
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What’s a graph?
Dictionary.com:
A diagram representing a system of connections or interrelations among two or more things by a number of distinctive dots, lines, bars, etc.
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Parallel (Preattentive) Search
o Similarityo Proximityo Salience/Pop-outo Closure/Continuityo Symmetry/Alignmento Figure/Ground
Groupings
ComparisonsPatterns
Gestalt
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Discriminability & Attention
o Motion Detectiono Change Detectiono Color (especially for red,
yellow, green, and blue) o Size/Lengtho Orientationo Brightness
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Mapping data to image
o Variable Length (distinguishable steps)o Data Types
o Numerical (Ranked or Continuous)o Nominal (Categorical)
Green M, “Toward a Perceptual Science of Multidimensional Data Visualization: Bertin and Beyond.”
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Good Graph vs. Bad Graph
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What’s the question?
What should I do?What should I choose?
What should I buy?What would I like?
What if?
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What book should I read next?
Really?Gratuitous Graph
© 2008 Eva Kaniasty
Visualizing NumbersVisualizing Words
Visualizing Identity
© 2008 Eva Kaniasty
VisualizingNumbers
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Where is all my money going?
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Analysis
Mint.com
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Prediction
NYT.com
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Planning
Limited Domain Knowledge
No fun
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Planning
Fidelity myPlan
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Backcasting
© 2008 Eva Kaniasty
Visualizing Words
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Secondary Organizers
The Daily Show
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Salience
Newsmap
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Exploration/Discovery
LivePlasma
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Graph as user interface
NavigationOverview + Detail
Direct ManipulationImmediate Feedback
© 2008 Eva Kaniasty
Visualizing Identity
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Un-satisficing
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Satisficing
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Mental Shortcuts
iStorez.com
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Personas
Buzzilions
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Buzillions
Structuring the Subjective
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Applications
Decision-makingComparingPlanning
PredictingDiscovering
Detecting PatternsDescribing Relationships
Exploring
© 2008 Eva Kaniasty
The last word: Funology