01/03/15

Unleash the Spark of Innovation with

Jugaad!A One-Day Workshop

Session 1: Applying Systematic Jugaad - Creating Customer Value

01/03/15

Framework for the Workshop

Post-Lunch

MindspaceIDEO, 7 Rules

Manpower10 Faces

Pre-LunchJugaad

MethodsNABC ExerciseSCAMPERMarketspaceTilt

4Ms: Methods, Marketspace, Mindspace, Manpower

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Creative Exercise 1

A perspective is not fixed.

It is based on where you are looking from at a point in

time.

Circles in the air.

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Jugaad Innovation

An unstructured, creative approach to solving problems

- with limited resources

Video of Professor Jaideep Prabhu

01/03/15

Jugaad Innovation

Jugaad implies three

qualities

FRUGAL

FLEXIBLE

INCLUSIVE

01/03/15

Jugaad Innovation

FRUGAL

Work under severe constraints

Frugal and expert in optimizing resources

Focus on real customer needs

Simple design – no frills

Pedal-operated washing machine

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Jugaad Innovation

FLEXIBLE

Innovate faster

Test in real-time – no labs

Use direct customer feedback

Overturn conventional ideas

Cardboard, takes 220kg, Rs.480

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Jugaad Innovation

INCLUSIVE

Solutions for unserved people

Affordable at the bottom of the pyramid

Generate social good and employment

Solve problems at the grassroots

Low-cost clay cookware, fridge

01/03/15

"A promise is a promise. I hope the Nano will be seen as the car

that changes the manner in which people in rural and

semi-urban India will travel. It will be a profitable venture

for the company.” Ratan Tata

Relentless Focus

New customervalue

Marketplace Framework of business viability

Technicallyfeasible

Jugaad Innovation

Video of 3M Innovation

01/03/15

Jugaad Innovation

Tata Nano has three

Jugaad qualities, plus

structured approach

FRUGAL

FLEXIBLE

INCLUSIVE

Source: Making Innovation Work (Davila, Epstein, Shelton) Jugaad + Structured Innovation

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The Definition of Structured Innovation

A relentless focus on the resource-constrained

creation and delivery of technically feasible

new customer value to the marketplace

within a framework of business viability

Jugaad Innovation

Key toJugaad

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UnstructuredInnovation

StructuredInnovation

Structured Jugaad

Combine the Best of Both Worlds

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Systematic Jugaad

Systematic Jugaad

Apply Jugaad Thinking at Every Level

01/03/15

Jugaad Innovation

Tilt – Shift focus to downstream

Customer Squeezing

Customers are

pushing costs

upstream – they will

compel you to offer

the best pricing.

01/03/15

Jugaad Innovation

Unproductive Labor

and Staff

You don’t want to

upset an experienced

and loyal workforce.

10 Faces of Innovation - Teams

01/03/15

Jugaad Innovation

Low-yield working

capital

How do you minimize

the cost of carrying

inventory?

SCAMPER – Creative Innovation

01/03/15

Jugaad Innovation

Inefficient use of

assets and materials

How do you improve

the efficiency of use

of assets?

SCAMPER – Creative Innovation

http://www.toshiba.co.jp/env/en/products/resource.htm

01/03/15

Jugaad Innovation

Apply Jugaad - Frugal, Flexible and Inclusive Innovation

• Automating processes

• Compressing cycle times

• Eliminating transaction errors

• Streamlining inventory

• Procuring materials at better prices

• Optimizing staffing and resources

• Controlling credit and debt

01/03/15

Jugaad Innovation

Automating Processes

7 Rules of Innovation – Find ways to neutralize antibodies.

http://www.sourcingmag.com/automate-workflow-for-your-virtual-software-team/

01/03/15

Jugaad Innovation

Automating Processes

http://www.sourcingmag.com/automate-workflow-for-your-virtual-software-team/

Apply SCAMPER – Creative innovation tool to modify process.

01/03/15

Jugaad Innovation

Compressing cycle times

Apply SCAMPER – Creative innovation tool to modify process.

http://www.ericnagel.com/motivation/automation-ftw.html

01/03/15

Jugaad Innovation

Eliminating transaction errors

Apply SCAMPER – Creative innovation tool to modify process.

http://www.ericnagel.com/motivation/automation-ftw.html

01/03/15

Jugaad Innovation

Streamlining inventory

Apply SCAMPER – Creative innovation tool to modify process.

http://www.fishbowlinventory.com/w/images/8/8d/Final_Flow_Chart.JPG

01/03/15

Jugaad Innovation

Procuring materials at better prices

Apply Tilt & SCAMPER – Innovate upstream and downstream

http://www.fishbowlinventory.com/w/images/8/8d/Final_Flow_Chart.JPG

01/03/15

Jugaad Innovation

Optimizing staffing and resources

Apply 10 Faces of Innovation – Recognize the resources

http://www.fishbowlinventory.com/w/images/8/8d/Final_Flow_Chart.JPG

01/03/15

Jugaad Innovation

Controlling credit and debt

Apply SCAMPER – Creative innovation tool to modify process.

http://www.fishbowlinventory.com/w/images/8/8d/Final_Flow_Chart.JPG

01/03/15

Jugaad Innovation

Jugaad implies three

qualities

FRUGAL

FLEXIBLE

INCLUSIVE

Water Purifier - Prichard

01/03/15

Jugaad Innovation

01/03/15

Jugaad Innovation:

Think Frugal, Be Flexible,

Generate Breakthrough Growth

Navi Radjou, Jaideep Prabhu

and Simone Ahuja

Jugaad Innovation

01/03/15

Framework for the Workshop

Post-Lunch

MindspaceIDEO, 7 Rules

Manpower10 Faces

Pre-LunchJugaad

MethodsNABC ExerciseSCAMPERMarketspaceTilt

4Ms: Methods, Marketspace, Mindspace, Manpower