Your friends think you’re interesting

http://www.DavidSuzuki.org

My goalbuild an online community

How?

•email

•social media

•face-to-face events

•action alerts and petitions

Where do people come from?

•un-asked (~300/month)

•friends-asking-friends (thousands on a good month)

How do I know?

•I measure everything I can

•Use bit.ly!

Sharing

Keep it under 1 minute

Possible directions•Ridiculous

•visual

•personal

•parody internet meme

•a song! a dance!

•reverse your thinking. change the scale

•Abandon time

Ideas•Why are you an environmentalist?

Are you?

•Did you disagree with David Suzuki? How?

•What’s your biggest sustainability challenge?

•A letter from summer camp to Mom & Pop

•Eco-dinosaurs. Rawwrrr!

Share!

•Facebook it

•Twitter it - use hashtag #Impact11

•Email it

Trackinghttp://bit.ly

What’s next?Move ‘em up the

ladder

•Ask a question

•Made a biggest ask

•Demand participation

How to reach me

•Email: eli@davidsuzuki.org

•Blog: http://blog.vandergiessen.ca

•LinkedIn: http://ca.linkedin.com/in/elijahv

•Twitter: @elijah