A humorous and practical lesson on change management for managers, entrepreneurs and students

I LOVE INNOVATION

… but if this condition is not realized for emotional attitude of the entrepreneur …

The virtuous circle of innovation

1

I prefer to follow the tradition!I LOVE INNOVATION

by marta matano

"... BUT FOLLOW THE TRADI TI ON SOMETI MES MAY HAVE THE SI DE EFFECTS!"

2

You must remember that there are 5 main categories of intelligence.

I LOVE INNOVATION

cognitive intelligence,

practical intelligence,

emotional intelligence,

social intelligence,

creative intelligence.

(Howard Gardner, 1983)

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But if you think your instinct is infallible:

I LOVE INNOVATION

MY I NSTI NCTSAYS THAT THERI GHT DI RECTI ONI S THAT!!!

OBSOLETE

I NTERNET

I NNOVATI ON

MARKETS

by marta matano4

A good entrepreneur has 7 well-developed characteristics:

I LOVE INNOVATION

(Robert Lessem, 1988) by marta matano

THE STAROF THE

CHANGE

ENTREPENEUR

THE INNOVATOR

THE DESIGNER

THE LEADER

THE ENTREPENEUR

THE ANIMATOR

THE ADVENTURER

5

Remember to carefully manage customer relationships …

I LOVE INNOVATION

"THE TARGETED OFFER !!!"

Don't get f rustrated lady,I 've here the productf or you"Lampì" the tanning lamp!!!

by marta matano6

… and to have a right business strategy!

I LOVE INNOVATION

THEY SAY THAT HE'S A GURUOF THE STRATEGY,HE HAS NEVER LOST ACUSTOMER!!!

LESSON OFBUSINESS STRATEGY

by marta matano7

Remember to manage your company through the high performance processes …

I LOVE INNOVATION

by marta matano

HALLO,SPEAK WI THTHE COURT?!

THE BOSSWANT TOCHANGE THECOMPANYSYSTEMMANAGEMENT!!!

I BELI EVETHAT HE HASN'TVERY CLEAR I DEAS!!!

8

… to make your staff participate …

I LOVE INNOVATION

...I NVOLVEMENT OF STAFF I N ACHI EVI NG COMPANY'S OBJ ECTI VES!!!...

CA PO

by marta matano9

… and to have a good customer orientation!

I LOVE INNOVATION

by marta matano

I BEG YOU!REMEMBER TO TREATCUSTOMER ASI TREAT YOU!

?

F R O N TO F F I C E CAN I HELP

YOU!!!

?!

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But are you really sure know about your company?

I LOVE INNOVATION

by marta matano

COME ON BOY,THESE ARE YOUR COLLEAGUES;I THI NK THAT I N OUR COMPANYYOU WI LL FI ND VERY WELL!

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You must ever find innovative solutions

I LOVE INNOVATION

by marta matano

BOSS I S A TRAGEDY,THE MARKET I S SATURATED.WE NEED TO FI ND AI NNOVATI VE SOLUTI ON!!!

KEEP CALM BOY,I 'VE TAKEN AN EXPERT!!!

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And, if necessary, think in time of generational change.

I LOVE INNOVATION

by marta matano

... DAD I CANNOT WAI TTI ME TO MANAGE OURCOMPANY!

SO DO I ... BUTGRANDFATHER THI NKSTHAT I 'M NOT READYYET!!!

VICEPRESIDENTE

PRESIDENT

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But if you have a problem to apply all this, then you might have a simple anxiety about innovation!

I LOVE INNOVATION

by marta matano

doctor,Even as a childCHANGESmade me a littleNERVOUS!

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Vincenzo Presutto

I Love InnovationPractical Handbook of Management

change for managers andentrepreneurs

Foreword by Francesco Aquilar

Thanks for your attention

Dr. Vincenzo PresuttoBusiness management Consultant

Italy, Napoli - info: vincenzo.presutto@studiopresutto.it

Des

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by m

arta

mat

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