Post on 12-Jul-2020
hyToursZero-Effort Scheduler
2017-01-191
Outline
Introduction• About Hy.ly
• Lead-to-Lease Automation Suite
hyTours• Prospect Experience
• Agent Experience
• Marketing Automation
• Integrations
• Summary
2017-01-262
About Hy.ly
2017-01-193
About Hy.ly
Hy.ly automates your lead-to-lease pipeline.
2017-01-194
About Hy.ly
Hy.ly automates your lead-to-lease pipeline.
We have built a suite of modern marketing tools exclusively for multifamily
industry: Tour Scheduler, Email, Analytics, CRM and Website.
2017-01-195
About Hy.ly
Hy.ly automates your lead-to-lease pipeline.
We have built a suite of modern marketing tools exclusively for multifamily
industry: Tour Scheduler, Email, Analytics, CRM and Website.
We want to save the agent’s time, deliver more agent-ready leads and
improve the prospect experience.
2017-01-196
Lead to Lease Automation Suite
2017-01-197
Lead-to-Lease Automation Suite
2017-01-268
hySiteMarketingEssentials
hyTours“Zero-Effort Scheduler”
hyMail“MailChimp® for Multifamily”
Marketing Automation
hyIQ“3-Minute Dashboards”
Marketing Analytics
hyCRM
http://hy.ly | sales@hy.ly
Free Products & Pilot
2017-01-199
Lead Capture Dev. Website 90-Day hyTours PilotMultifamily Site Grader
hyTours
“Zero-Effort” Scheduler
2017-01-2610
hyMail: Automated Drips & E-blasts
2017-01-2611 http://hy.ly | sales@hy.ly
New Leased/DeadInformed Touring
News
Hy.ly eBlast
Events
Hy.ly eBlast
Specials
Hy.ly eBlast
Lead Tracker Autoresponder
Agent
1st Contact
Agent
… …
Agent
Anniversary
Nurture
Hy.ly Drip
Invite to Schedule
Hy.ly Drip
Offers
Hy.ly Drip
Win-Back
Hy.ly Drip
hyIQ: “3-Minute Dashboards”
2017-01-1912
Lease Tracker
Resident Manager
Google Analytics Email Marketing
Budget Spreadsheet
Reputation Management
hySite
Multifamily Website
2017-01-2613
hyCRM
Leasing Automation
2017-01-2614 http://hy.ly | sales@hy.ly
2017-01-2415 http://hy.ly | sales@hy.ly
2017-01-2416
hyTours Features & Benefits
2017-01-1917
hyTours: Benefits Summary
2017-01-19
Scheduling Volume Agent Time Elapsed Time Conflict Free?Scheduling
ConfirmationsNight-before-Tour
Reminders
“Zero-effort”Scheduler
(after hyTours)
75 % Automated
0 Minutes 3 Minutes Yes Auto Auto
Contact Us Scheduler
(before hyTours)
0% Automated
15-30 Minutes 3 Days No Manual Manual
18
Contact Us Scheduler vs Zero-Effort Scheduler
2017-01-1919
Zero-Effort Scheduler
Contact Us Scheduler1. Prospect fills out Contact form
2. Agent & prospect connect
3. Agent & prospect find a time
4. Agent enters tour into calendar
1. Prospect enters tour into calendar
Four Step Process
One Step Process
Tours: Editing Calendar
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Zero-Effort Scheduler
Contact Us Scheduler
75% Automated25%
Manual
100% Manual
Prospect
Experience
The Bozzuto Group
2017-01-1921
Prospect
Experience
Cordish Companies
2017-01-1922
Prospect
Experience
Lincoln Property Company
2017-01-1923
Prospect
Experience
2017-01-1924
Time from Submit to Confirmation
2017-01-1925
Elapsed Time
3 Minutes
3 Days
Zero-Effort Scheduler
Contact Us Scheduler
2017-01-1926
Contact Us Scheduler Zero-Effort Scheduler
Prospect Experience on Desktop
2017-01-1927
Prospect Experience on Mobile
2017-01-1928
Time Spent by Agent
2017-01-1929
Agent Time
0 Minutes
15-30 Minutes
Zero-Effort Scheduler
Contact Us Scheduler
2017-01-1930
Contact Us Scheduler Zero-Effort Scheduler
Agent Experience: Master Calendar
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Lease Signing
Broker
Prospect
Team Meeting
Agent
Experience:
Tour Slot Management
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Conflict Prone vs. Conflict Free
2017-01-1933
Conflict Free?
Yes
No
Zero-Effort Scheduler
Contact Us Scheduler
Conflict–Free
Calendar
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Master Calendar
Prospects
Agents
Call Center
Brokers
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hyTours
Scheduling Process
Your CRM Yardi
1. Acquire & Schedule 2. Manage 3. Report
• Avoid scheduling conflicts
• Allow prospects to self-schedule
• Capture & disseminate source
• Convert leads to lease
• Log emails and calls
• Other follow ups
• Reporting
• Accounting
hyTours SMS
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Check to
receive SMS
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2017-01-1938
Confirmation Reminder Reschedule Delete
SMS Responses
hyTours Automation
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Automated Communications
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Scheduled, Rescheduled & Cancelled Confirmations
Automated
Manual
Zero-Effort Scheduler
Contact Us Scheduler
Automated Tour Workflows
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Marketing
Automation
Confirm Tour Scheduled,
Rescheduled & Cancelled
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Marketing
Automation
Night before Tour Reminder
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Marketing
Automation
Site Visit
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hyTours: System Integrations
2017-01-1945
hyTours
1: Website
2:Lease
Tracker
3: Calendar
2017-01-1946
2017-01-1947
YardiLead TrackerILS
Integration
Contact Form
Agent UI
Apartment.com
Rent.com
ApartmentGuide.com
hyTours Scheduler
Agent
Prospect
hyTours Scheduler
ILS Integration
Lead Tracker Yardi
2017-01-1948
Agent
Prospect
Move-in
Yardi Call Center
Move out Apts. / toursTeam
Meetings
Property Website
Google My Business
FacebookMarketing
Call Center
Yardi CRM Calendar
Before hyTours
2017-01-1949
Agent
Prospect
Move-in
Yardi Call Center
Move out Apts. / toursTeam
Meetings
Property Website
Google My Business
FacebookMarketing
Call Center
Yardi CRM CalendarHy.ly (Deconflicting) Calendar
Real Time
Updates Every 24 hrs
After hyTours
hyTours
Contact →
Lead2Lease
2017-01-1950
To: propertyname@lead2lease.com
Subject: New Email Lead For {%property_name%}
First Name: {%first_name%}Last Name: {%last_name%}Address: {%address%}City: {%city%}State: {%state%}Zip: {%zip%}Cell Phone: {%cell_phone%}Email Address: {%lead_email%}Lead Channel: {%how_did_you_hear_about_us%}Desired Move In: {%desired_move_in_date%}Desired Bedrooms: {%number_of_bedrooms%}Sign up for the newsletter: {%sign_up_for_the_newsletter%}Comments: {%comment%}Tour InformationDate: Sat, Sep 27, 2014Start Time: 4:00 PM EDTEnd Time: 5:00 PM EDT
hyTours
Contact →
Entrata
2017-01-1951
Tours: Viewing Calendar
• Before hyTours• View on Outlook Calendar
• View on Google Calendar
• <Which tool do your agents use?>
• After hyTours• View on Hy.ly Master Calendar
• Integrate to Outlook Calendar & View on Outlook
• Integrate to Google Calendar & View on Google Calendar
2017-01-1952
hyTours Calendar → Outlook Calendar
2017-01-1953
hyTours Calendar → Google Calendar
2017-01-1954
hyTours: Benefits Summary
2017-01-19
Agent Time Elapsed Time Scheduling Volume Conflict Free?Scheduling
ConfirmationsNight-before-Tour
Reminders
“Zero-effort”Scheduler
(after hyTours)0 Minutes 3 Minutes
75 % Automated
Yes Auto Auto
Contact Us Scheduler
(before hyTours)15-30 Minutes 3 Days
0% Automated
No Manual Manual
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