How to Shorten the Sales Cycle with Automated Product Demos

Post on 14-Jun-2015

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Part 1 in our 10 part series about the benefits of using intelligent demo automation to shorten the sales cycle, and ultimately increase sales.

Transcript of How to Shorten the Sales Cycle with Automated Product Demos

HOW TO SHORTEN THE SALES CYCLE

WITH AUTOMATED PRODUCT DEMOS

PART 1 OF A 10 PART SERIES PRESENTED BY

www.demochimp.com

Long sales cycles

are a common issue for

sales managers

live product demos are a frequent cause of longer cycles

live product demos:

➡ are often repeated

live product demos:

➡ are often repeated➡ inconsistent with each other

live product demos:

➡ are often repeated➡ inconsistent with each other➡ only happen when schedules align

live product demos:

➡ are often repeated➡ inconsistent with each other➡ only happen when schedules align➡ lengthen the sales cycle

live product demos:

➡ are often repeated➡ inconsistent with each other➡ only happen when schedules align➡ lengthen the sales cycle➡ pull sales reps’ time away from closing deals

what could you accomplish

if you cut your sales cycle

in half?

DemoChimp’s intelligently automated

demo platform can helpyou do just that

How?

By engaging the entire

buying panel at a time

that is most convenient

for each of them

What does this look like?

Let’s say you send a link to your prospect of their

personalized demo

Your prospect loves it.

They share the demo with their buying panel

…along with a personal message

The buying panel, intrigued because it’s coming as arecommendation from a trusted source, takes time

to watch the demo

A week later, the whole panel has watched the demo at their convenience

…and they’re ready to talk specifics

In the meantime, you’ve been tracking:

➡ who your prospect shared the demo with

In the meantime, you’ve been tracking:

➡ who your prospect shared the demo with➡ identifying the buying panel

In the meantime, you’ve been tracking:

➡ who your prospect shared the demo with➡ identifying the buying panel➡ when each person watched the demo

In the meantime, you’ve been tracking:

➡ who your prospect shared the demo with➡ identifying the buying panel➡ when each person watched the demo

➡ what features they selected as important

In the meantime, you’ve been tracking:

➡ who your prospect shared the demo with➡ identifying the buying panel➡ when each person watched the demo

➡ what features they selected as important

➡ how much of the video they watched

In the meantime, you’ve been tracking:

➡ who your prospect shared the demo with➡ identifying the buying panel➡ when each person watched the demo

➡ what features they selected as important

➡ how much of the video they watched

…because DemoChimp gives you access to those analytics

The result?

➡ you shaved 2-3 weeks off the sales cycle

The result?

➡ you shaved 2-3 weeks off the sales cycle

➡ the buying panel is educated on your product

The result?

➡ you shaved 2-3 weeks off the sales cycle

➡ the buying panel is educated on your product

➡ they’re ready to do the heavy talking

The result?

➡ you shaved 2-3 weeks off the sales cycle

➡ the buying panel is educated on your product

➡ they’re ready to do the heavy talking

➡ you know who they are

The result?

➡ you shaved 2-3 weeks off the sales cycle

➡ the buying panel is educated on your product

➡ they’re ready to do the heavy talking

➡ you know who they are

➡ you know each of their main interests & concerns

You’ll be wranglin’ in more deals and you’ll have more time for the conversations that count