HAPPY CLIENTS HAPPY LIFELANNY GEFFEN

A

CLIENTSARE TOUGH

@lgeffen

NO EASY FIXES

DON’T LOSE YOUR SHIRT

YOU

CLARITY

PROMISES

!

SETTING TARGETS

✓ LEARN THEIR BUSINESS ✓ DEFINE THEIR GOALS AND BARRIERS ✓ SYNTHESIZE WHAT YOU’VE LEARNED

EXPECTATIONS

NOT GONNA HAPPEN

SCOTTY KNOWS CLIENT MANAGEMENT

SCOPE CREEP

TIME = MONEY

BEFORE !

AFTER

PRESENT YOUR WORK

DO YOU LIKE IT?

@#$%&!

✓ RECAP GOALS AND BARRIERS

✓ SHOW THE RATIONALE

✓ DOES IT VALIDATE

FOLLOW THROUGH

✓ SET TARGETS

✓ MANAGE EXPECTATIONS

✓ REMEMBER: TIME = MONEY

✓ SHAPE YOUR FEEDBACK

✓ FOLLOW THROUGH

TAKE AWAYS:

Kurt Krumme @burtbrumme

!

Mattel, Hasbro, George Lucas, Charlie Brown, and the Muppets.

Thanks to:

QUESTIONS?Follow me: @lgeffen

lanny@onemethod.com

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