GRAVA Conference

July 9, 2015

The evolution of job titles

Factors affecting salary levels

Key findings from recent GRAVA survey

Repositioning strategies for internal advocacy

Lady Bountiful, Militia Captain

Chairwoman, President, Fire Chief

Community Organizer, Director of Vol. Services

Director/Coordinator/Supervisor of Vols.

Vol. Coordinator, Vol. Program Manager

Community Resource Manager

Community Outreach Coordinator

Manager of Volunteer Resources (CA)

Volunteers Manager (UK)

Director of Vol. Engagement

Vol. Project Leader, Service Leader

Volunteer Resource Developer

Coordinator of Employee Engagement

Community Engagement Manager

Volunteer Initiatives Manager

Manager of Volunteer & Community Service

Job title

Organizational hierarchy of job titles

% of time spent on the function

# direct reports

Level of responsibility / other duties

Years of experience

Level of education / credentials

Size of organization’s budget

Community Organizer $45,794

Volunteer Coordinator $36,535

Volunteer Director $55,360

Salary Range % of Responses

$19K or less 5.10 %

$20-39K 36.7%

$40-59K 41.84%

$60-79K 13.37%

$80-99K 3.06%

$100K+ 0.00%

Title % of Responses

Coordinator 45.45%

Manager 22.22%

Director 21.21%

None of the above 11.11%

Most responders work full-time, in nonprofits, and were evenly spread across all title categories.

“Directors” tend to have the higher salaries.

“Directors” tend to work with larger numbers of volunteers.

Longevity does not necessarily dictate title:

1/3 of both “Coordinators” & “Directors”

have 13+ years experience in the field.

“Coordinators” spend time spread across many other functions/activities. Top activities are “Communications/Marketing” (65%) & “Programming” (50%).

75% of “Managers” spend time on “Communications/Marketing”

73% of Directors spend time on “Management”

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Brand articulates a niche.

Branding is:

Symbolic of reputation and relationship

A tool for gaining support

Consistent marketing & communications

Integration of words and actions

Quality = promises made, promises kept.

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Fundamental brand elements:

Core values

Message

Personality

Icons

Source: United We Brand, Michael Moser

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How would your boss (or others in power) describe you and/or your role in terms of:

Core values (what you stand for)

Message (what s/he hears from you)

Personality (what type of person you are)

Icons (a graphic symbol)

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How do you WANT your boss (or others)

to describe you and your role?

Core values

Message

Personality

Icons

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Reputation

Ability

Direction

Relationships

Communication

Optimism Source: Volunteer Management, Lynch & McCurley

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Strategically educate:

Yourself – then others

Deliver in digestible amounts, in teachable moments

Use 2015 CCVA competency framework

Offer an updated job description

Give your boss a copy of From the Top Down (Energize, Inc.)

Cite relevant trends in volunteerism and/or your industry

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Nurture strategic relationships:

Who needs to be educated or better informed?

Whose support do you want/need?

Conversely, who needs to feel supported and respected by you?

Who do you need to learn from?

Who are your internal allies who can help you advocate for change?

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Be clear about the unique value

you contribute:

What is your skills inventory (without using the “V” word)?

What are you responsible for making happen?

What are your positioning statements?

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Make language work FOR you:

Avoid “volunteer program”! (align with HR)

Use terminology from those with power:

cost containment, talent management, job

effectiveness, outcome measures, strategic deployment of resources, cost-benefit, quality control, human capital

Proactively offer data/information

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Introduce key information into your performance evaluation conversation

Get examples from comparable organizations

Earn the CVA certification or other relevant credential

Take charge of your own professional development – and talk about it

Avoid whining!

What results would make you feel successful?

What should be your priority? What specific change would be the most important right now?

What specific action will you take soon toto change your brand, convey your value, and reposition your professional role?

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From the Top Down, by Susan J. Ellis

www.energizeinc.com

Certified in Volunteer Administration (CVA)certification www.CVAcert.org

2014 NPT Salary & Benefit Survey

http://www.shopthenonprofittimes.com/nonprofit-salary-and-benefits-reports

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