@gilescolborne

Mobile: 10 things you need to know

Giles Colbornecxpartners

@gilescolborne 2

@gilescolborne 3

#1You’ve not closed

the loop yet

@gilescolborne 4

What people do

How the site supports them

@gilescolborne 5

#2It’s not a small web browser

@gilescolborne 6

@gilescolborne 7

#3Phones are

getting smarter

@gilescolborne 8

CPU: 220 MHzRAM: 22 MB

Storage: 64 MBDisplay: 5.3 cm

Weight: 126 g

CPU: 369 MHzRAM: 30 MBStorage: 1 GB (16 GB max)Display: 5.1 cmWeight: 88 g

Thanks to @yiibu

Smartphone from 2005 Phone from 2009

@gilescolborne 9

#4Everyone has one

@gilescolborne 10

1.8 billion internet connections

6.8 billion people

3.4 billion mobile device owners

Thanks to @yiibu

@gilescolborne 11

#5Data roaming fees

will fall

@gilescolborne 12

@gilescolborne 13

#6It doesn’t matter

who wins the phone war

@gilescolborne 14

@gilescolborne 15

#7It’s not about

apps

@gilescolborne 16

H

TM L

5

@gilescolborne 17

#8Last minute

becomes last second

@gilescolborne 18

@gilescolborne 19

#9Cut the junk

@gilescolborne 20

@gilescolborne 21

@gilescolborne 22

#10 Mobile first

@gilescolborne 23

@gilescolborne

giles.colborne@cxpartners.co.uk

@gilescolborne

read our blog: cxpartners.co.uk

24