Post on 18-Jul-2015
My Social JourneyJeanne Hatton
twitter: @jeannehatton @2DaysSocialAge
LinkedIn: jeannehatton
email: jeanne@uniti-online.com
Hootsuite Certified Professional / Hootsuite Solution Partner
Me
• Owner Uniti Solutions Ltd (18 years)
• Live in Willaston
• Training and Consultancy• Social Media / Social Business / Hootsuite
• Microsoft SharePoint
• Microsoft Office 365
• Microsoft Yammer
• IBM Collaboration Solutions
How far have we come……
Let’s face it – communication was hard in those days…………….
“The tools we use to communicate shape the very foundations of culture, society and business: how we innovate, how we solve problems, how we organize and how we act. Continued innovation is key to continued progress.” Ray Ozzie - @rozzieceo@talko.com
My travelling days were many
Communication with the outside was hard.
Never worked and WHO was Listening….
Only for the privilegedminority like the military…
The Challenges were great…………
Floppy discs – when did they ever work when they’d been through an x-ray machine
Books – no kindles or tablets – excess baggage
Food – always a problem in some parts
Now – just food is a bit of a problem
Email – a major breakthough
Major tech companies pioneers alike provided email systems to cross boundaries.
Evolution – email resurgence: IBM Verse, Microsoft Clutter, Google Inbox
Facebook grew and grew – giving birth to many other social media platforms
It became a way for me to stay connected to friends and family even though I was miles away. Sometime but not always in exotic locations.
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
Images sell your business too...make sure yours are formatted correctly on Social Media Platforms! First Impressions Count! James Wallis
Twitter……Tweets……….Chats…….Video
In 2011 while at an IBM conference in Florida I discovered you needed Twitter to find where the parties where. That was it – I was hooked.
Evolution of my use of Twitter:• Parties• Information• Engaging with existing
and prospective clients
July 23rd 2014
The Mobile Age
• Able to send
• FB posts and
• Pictures from anywhere
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
A Plethora of social media
• Bebo• Mysite• Facebook• Twitter• LinkedIn• Instagram• Snapchat• Pinterest• Google +• Tumblr
Which one shall I use?????
You should choose the right platform for your business.
Choose a platform you feel comfortable with
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
“What Platform to choose ...Twitter ...Why Because iTis Alive 24/7” Thomas Parr @Twirral1
“What Platform to choose ...Choose a platform That best shows off the quality of your business.” Thomas Parr @Twirral1
How many messages / posts / tweets can you handle - you need a social media management tool.
I was spending most of my journeys switching from social network to social network – some well known and some were private
I began to search for ways of managing my increasing social media addiction.
I tried Tweetdeck
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
Finally I discovered Hootsuite
• What is Hootsuite• A social media management platform
• Can schedule posts
• Can discover content
• Can generate analytics
• Can aid social listening and social engagement
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
So is it local ………..
But we have plenty of local work too – care to join us. Some of our recent clients are
Social Media Academy @2DaysSocialAge
• We can get you set up on Hootsuite
• We can help you set up your dashboard and define your social strategy
• We can help you or your staff become Hootsuite Certified Professional(s)
• We can provide social media management
Hootsuite Certified Professional Course30th March – 4 x 4 hour sessionsBook via Eventbrite
#Sellping – Twitter training for business by Thomas Parr (@Twirral1)1 x 4 hour session 1st April– book via Eventbrite
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
Training & ConsultancyFrom
@Twirral1 & @JeanneHatton
Hootsuite 4 part trainingFrom the Social Media Academy
Jeanne Hatton
twitter: @jeannehatton
LinkedIn: jeannehatton
email: jeanne@uniti-online.com
Hootsuite Certified Professional
Thank you – if you enjoyed this presentation please tell all your followers
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton