Europe's Privacy Paradox — Warning or Opportunity?

Post on 06-Aug-2015

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Transcript of Europe's Privacy Paradox — Warning or Opportunity?

intlstrat

Can you read the signs? Europe’s privacy paradox—

early warning or

window of opportunity

for your business future?

Joe Bosurgi

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Part of the future that you need to

know about is already happening in

Europe—right now.

Here are 4 key questions you should

be asking today to understand the

risks and opportunities for tomorrow.

Why would changes in EU legislation have anything to do with my non-European operations?

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Any European customers in

your database?

?

?

?

? 9 major changes in EU legislation mean that merely holding data about any EU customer is enough to potentially make new EU laws apply. That means you’re probably an EU business— whether you have operations in Europe or not.

Why would changes in EU legislation have anything to do with my non-European operations?

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How does that impact my business?

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How does that impact my business?

Holding any data about any EU customer means you have new liability windows and data protection obligations…and face new penalties.

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How does that impact my business?

Holding any data about any EU customer means you have new liability windows and data protection obligations…and face new penalties. For example… can you insure that any third parties you share your EU data with will erase it if a user withdraws permission to use it?

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Do you have a false sense of security— are you thinking like this?

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Do you have a false sense of security— are you thinking like this?

“Wait, don’t US technology platforms have even more share & market power in Europe than the US?”

“Won’t it only matter in Europe, not in Asia or the Americas…?”

“It’s a GAFA world… isn’t it?”

“It’s a GAFA world… isn’t it?”

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Do you have a false sense of security— are you thinking like this?

“Wait, don’t US technology platforms have even more share & market power in Europe than the US?”

“Won’t it only matter in Europe, not in Asia or the Americas…?”

NO

NO

NO

Data protection is not just an EU thing—it’s coming to your town—are you prepared to meet the challenges and take advantage of the opportunities?

① ② ③ ④ intlstrat Image: Paul Budnitz, Ello

…or contact me directly: jbosurgi@instlstrat.com

Read the full blog post

Image: Paul Budnitz, Ello

Data protection is not just an EU thing—it’s coming to your town—are you prepared to meet the challenges and take advantage of the opportunities?