Post on 19-Dec-2015
EkalavyaA science reality show
Organized by Sciensation Society, Hyderabad’s school media, doing events since 2011, also
publishes a science bulletin called SciPhi.
Sciensation challenges filmstars and cricketers,Scientists can be rockstars too!
Hyderabad’s Rockstars- Science CommunicatorsFB Rating: 4.8/5 FIITJEE WS: 4.49 PB DAV: 4.68
Presenting you Ekalavya
DemographyAge Group: 10- 16Class VI - X
Past Participants: 50+ schools1- DAV, Safilguda2- Oakridge, Bachupally3- Obul Reddy School, Jubilee Hills4- Bhavans, Filmnagar5- Meridian, Banjara Hills6- All Saints, Abids7- FIITJEE World School, Ameerpet8- Genesis International, Miyapur9- Brilliant Grammar, Nacharam10- Chaitanya, ECIL
Prev ProgrammesScience QuizzesPopular Science LecturesExam StressbustersScience Clubs in schools
Quiz Champions2011- E&L, Nallakunta2012- Bhavans, Sainikpuri2013- Little Flower, Abids2014- Bolton, Sec’bad
Entry Fee (per head)Offline: `50Mentorship: `200
Telecast on 10TV
Campaign in 20schoolsPromotion in 100 schools
Campaign reaches 10000 studentsExpecting2000 participants
ConceptLet it be an exam problem or something in your garden, let’s research, let’s break it down!
Team of 3-Students pick up a theme and a problem, work on it for five days and then
pitch their journey to the jury. The team with the most inspiring presentation walks away
as the Ekalavya of Hyderabad
THEMES: Medicine| Engineering | Science | Journalism | Law | Entrepreneurship | Arts | Activism | Farming | Teaching | Sports | Defense | Psychology | Politics | Other
Event Flow
Stalls
80 Tea
ms
30s
pitch 40Teams
2min pitch 10 Teams
5mins Stage Talk4
Teams
Judging Criterion• All participants send in diary entries of the five days of learning. • Good entries get a stall at the quarter finals. They present to judges.• Best entries get a chance to pitch to jury in the Incubator room.• Most inspiring presentation makes it- motivate others to research!
Quarterfinals, Semifinals, Finals identical in design,Quality of presentation improves as teams iterate and evolve
Quarter Finals
40 teams qualify get a stall in semis Winner makes it
to stage directly in semis
Media Exposure
The event will have good media exposure
Telecast on 10TVDigital Campaign by SaddahaqColumn by Print PartnerTalk-show by Radio PartnerOutdoor campaign FB/Twitter campaign
Branding Opportunities• Event Engagement: Customization for brands.• Advertisements within Event Magazine• Creatives: Drop-boxes, Innovation Boards.• Stalls, Sampling.• Mention in print collaterals, backdrop, out-door|print-media|tele-media|
transit-media campaign.
Catch them YoungHigh Engagement platformInnovative event to nurture diversity of thoughtEvent by science communicators who could even challenge filmstars
Sciensation Media
Nothing beats passion and philosophy!
Event Reach
Reach: 10TV viewers + participants friends/family
Engagement: 10,000 students
Reach through1- 10TV Program2- Radio-show3- Print Column4- Outdoor Campaign5- Digital Camaign
Demography1- School students2- Parents3- Other 10TV viewers
Sponsorship BenefitsContest Branding- Finals will be called <Title> Finals
Announcements: Event will be called <TITLE> Ekalavya powered by <Power>.
Mentions on all media spaces.Venue Branding500 Tshirts will be distributed to studentsCustom Event will be designed for the sponsor. For
instance <TITLE> Architecture contest.
Sponsorship Packets
Title Sponsor- `12,00,000Power Sponsor- `9,00,000
Associate Sponsor- `7,50,000Benefits Summary
Benefits Title Power Associate
Contest Branding Finals and Semifinals Semifinals Quarters
Videos at schools(45mins show) 2mins 1 min 45secs
Prizes Trophy Branding Trophy Branding Audience Prizes
Logos Major Major Yes
Ads on TV/Radio Exclusive Exclusive Yes
Sponsorship PacketsSponsorship Benefits
Benefits Title Power Associate
Contest Branding Finals and Semifinals Semifinals Quarters
Videos at schools(45mins show) 2mins 1 min 45secs
Prizes Trophy Branding Trophy Branding Audience Prizes
Tshirt mention Front Front Side
Banners VIP VIP Yes
Logos Major Major Yes
Magazine AdSpace Two Pages Full Page Half Page
Ads on TV/Radio Exclusive Exclusive Yes
Price `12,00,000 `9,00,000 `7,50,000
Customized campaigns to engage students and parents with the sponsor’s brand.
We hope to build a long term relationship
THANK YOU!+91 9849702501
tarun@sciensation.bizwww.sciensation.biz