Don't Push 3 - Charlie Osmond over Social Media

Post on 01-Nov-2014

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Charlie Osmond van het Engelse FreshNetworks gaf als afsluiter op Don't Push zijn visie op het benaderen van sociale netwerken. FreshNetworks is een social media agency dat online communities opbouwt voor hun klanten met behulp van verschillende tools. Als bedrijf de sprong naar interactie maken vergt tijd, moeite en een strategie. But it’s so worth it!

Transcript of Don't Push 3 - Charlie Osmond over Social Media

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Value from Social MediaCharlie Osmond, MD, FreshNetworks

Talk to us: www.freshnetworks.com | info@freshnetworks.com | +44 (0)20 7692 4376

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FreshNetworks

•A Social Media Agency, focussed on building and managing communities

•Software and services to help organisations achieve results with social media.

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Social Networks v Online Communities

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Different spaces

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Tactics vs strategy

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TM Lewin Off The Cuff community

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Business wear tips

11,653Views of the top-tips videos

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Twice

People who enter the community are

as likely to convert on their first site visit

Conversion

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d

• Learn

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In the first 6 months, we’ve doubled the vet database.

Expected £20k+recruitment cost savings

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Weekly e-news has replaced the monthly printed newsletter.

Expected £14k+ cost saving

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sign in every day95% sign in weekly

60%