What is Digital Marketing

Relation of Digital Marketing and Internet Marketing

Digital Marketing

Internet marketing

Marketing through Digital technologies

Marketing solely through Internet

Digital Marketing ChannelsOverview

SEM

SMM

SEO

Content

EmailBanners

Mobile

SEO is Search Engine Optimisation

optimizing website content, HTML and associated coding

SEM is Search Engine MarketingSEM extends beyond SEO to paid advertising like Pay per Click (PPC)

As the name suggests, SEO and SEM aims to be on the top of Search Engines and increase visibility

SMM• In today’s Digital Age, social

media is ubiquitous.

• Millions of people all around the world spend most of their online time on social media platforms like Facebook, Twitter, Google+, Instagram and LinkedIn etc.

Content

Content

Web Content

Marketing Content

Blogs

Articles

SEO cannot be effective without good website content.

More and more businesses have become aware of populating their website with enriching content to attract and engage the customers.

Email Marketing With whatsoever advancement in communication, email has yet not lost its importance. It still plays leading role in digital marketing. Social media too are linked with emails and is still one of most the efficient way of customer engagement.

Mobile Marketing

Marketing with close customer engagement irrespective of location and time but provides location and time sensitive information.

SMS, MMS, Mobile App are all part of mobile marketing. The websites are created nowadays are also mobile/device responsive.

Banners

Be a part of Digital Revolution by changing the conventional marketing methods to digital marketing which is the convergence of marketing

techniques, internet and mobile technologies!

Think Yodigi!Product of Sankalp Computers and

Systems Pvt. Ltd.

Contact UsSankalp Computer & Systems Pvt LtdSrv No 440/441, Narpatgiri Chowk, Mangalwar PethPune, Maharashtra, India411011Ph.: (91)2041062300Email: marketing@yodigi.coomWebsite: www.yodigi.com