Cycling promotion

Post on 14-Jun-2015

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Tribesport

Transcript of Cycling promotion

How to engage with internet community

Boris-Twitting bike travels

To go to Paris, Madrid, Prague… To take a photo with Paris Bikes, Eifel Tower, Moulin Rouge … To meet Armstrong To be repaired in another country To check out some apps and devices To have a ride in gondola in Venice TO TWIT AND BLOG ABOUT ALL THESE!

Tribesports and Boris bikes Leaving the message to the next rider

Promoting tribesports cycling in tube

Bike ideas

Bike drummerThe bicycle transforms into a drum set in 20 minutes Flash-mob: singing cyclists Just hot tribesports branded cyclists on rides and

festivals As tattoos are popular among cyclists to produce

temporary “cycling tribe” tattoo

Encouraging review the productsStickers for bikes

Encouraging communicationBike parking places are good for communication

Cyclists VS Drivers

Stickers for the back of the shirt/backpack:“100 horse power, 1 human power”“Using manual transmission”“20 speed manual transmission”“15 miles/hour = 500 calories/hour”“Don’t touch horses, get on bike”

Cyclists VS DriversStickers for cars