Post on 25-Jun-2015
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www.eyefortravel.com/crm-loyalty
Sponsored by: Event Partner: Organised by:
best PRACtiCe CUstoMeR-CentRiC stRAteGies to dRive ReAL enGAGeMent,
LoYALtY And MAxiMUM PRoFits
Capitalize on holistic Customer strategies Choreograph multidisciplinary customer strategies to positively and profitably enhance every aspect of your business, from CRM to RM to Sales & Marketing
Cutting-edge Customer Management & Loyalty strategiesLearn how to maximize engagement, steal market share, cement lifetime loyalty and make customers fall in love with your brand time and time again
Gain expert Analysis, Fresh industry trends and Profit-enhancing strategies including:
strategic CRM, innovative technology and intelligent data Management Discover how to stay ahead of the curve & your competition with the latest customer trends, predictive analytics and technology innovations
harness the social & Mobile Revolution Develop a closer, more profitable long-term relationship with customers old and new by leveraging the raw power of social and mobile channels
WheRe eLse CAn YoU Find exPeRt sPeAKeRs LiKe this? see the FULL sPeAKeR Line-UP inside!
North America’s Only Dedicated Travel CRM & Loyalty Forum
Customer Centric Strategiesfor Travel 2011
Register before Nov 19
see back page
save $200!
Register before Nov 19
January 26-27, The Atlanta Marriott Downtown, Atlanta
Henry Harteveldt VP & Worldwide Practice Lead - Airlines and Travel Forrester Research
Rob Borden VP Customer MarketingCarnival Cruise Lines
Edward Nevraumont Senior Director Loyalty Marketing expedia
Greg Brown, VP, Loyalty & Relationship Marketing, Choice hotels international
Angela Schwartz, VP & Head of Product Management & Strategy, travelport
Randall FineManaging Directorthe Fine Point Group & tangam Gaming inc
Last year’s attendees:
Join the Customer-Centric strategies Group on Linkedin or Join the Debate on twitter by following @eyefortravel and using the event hashtag #crmtravel
Top Speakers include:Lincoln Barrett, Vice President CRM & Guest Marketing, IHG
Rob Borden, VP Customer Marketing Carnival Cruise Lines
Robert Cook, Principal, SimpliFlying
Randy Fine, Managing Director The Fine Point Group and Director Tangam Gaming Inc.
Henry Harteveldt, Vice President & Principal Analyst, Travel Research Forrester Research
Gregg Hopkins, President & CEO Libra on Demand
Geoffrey Lewis, Co-Founder & CEO Topguest
Kristen Manion Taylor, Director of Worldwide Marketing Communications Delta Air Lines
Jared Miller, Senior Director Customer Self Service, Continental Airlines
Edward Nevraumont, Senior Director Loyalty Marketing, Expedia
Steve Pinchuk, Founder & CEO Profit Optimization Strategies
Iain Pringle, Head of Customer & Loyalty Insight, The Mileage Company (British Airways Miles)
Jim Sullivan, Senior Partner, COLLOQUY
Matthew Tippins, Snr. Director of Marketing, Super Clubs Hotels & Resorts
Max Starkov, Chief eBuisness Strategist, Hospitaility eBusiness Solutions
Rory Fagan, Snr. Sales Manager, Hospitality & Gaming, SAS Institute
Greg Brown, VP, Loyalty & Relationship Marketing, Choice Hotels International
Angela Schwartz, VP & Head of Product Management & Strategy, Travelport
John Wallace, VP Business Consulting, The Rainmaker Group
Mark Haley, Partner, The Prism Partnership
Check the event website for new speaker updates: www.eyefortravel.com/crm-loyalty
Marco Saio, EyeforTravel Global Event Director
marco@eyefortravel.com00 44(0)207 375 7219
Get up-to-date event information at www.eyefortravel.com/crm-loyalty
What Makes This Event Unique and Why Should You Attend?
1. PoWeRFUL netWoRKinG oPPoRtUnities With An indUstRY eLite - The size and seniority of our audience means direct contact with the real influencers of our industry. With over 10 hours set aside for you to forge profitable partnerships and new deals, we guarantee you won’t be disappointed.
2. indUstRY exPeRtise - Hear and learn from industry-leading speakers from the most successful travel brands in the world. No other event can offer you the same breadth and depth of cutting edge, hard-hitting CRM topics from such an impressive line-up of expert speakers.
3. UnRivALLed QUALitY oF Content - Each conference agenda is the result of many months of rigorous research to tackle the most critical trends, issues, innovations and opportunities faced by our industry, as decided by you.
4. Roi - EyeforTravel is renowned for producing industry events of the highest caliber, but providing unsurpassed value for your money remains core to our DNA. The summit provides access to 9 in-depth sessions and 6 practical roundtable sessions to give the busy executive maximum value and a clear return on the cost and time spent away from the office.
5. PUt theoRY into PRACtiCe - Gain essential practical advice, innovative best-practice tactics and fresh strategies to take home and apply directly to your business. Each of our 9 in-depth sessions are case-study based and backed by real examples from all sectors of the online travel industry.
6. inteRACtive & hiGhLY PeRsonALized AdviCe - Our interactive Q&A debates and intimate roundtable workshops will give you the strategic know-how and practical answers you need to drive your business forward in 2011 and beyond.
Welcome to North America’s Only Dedicated Travel Industry CRM & Loyalty Event
Having successfully navigated the turbulence and uncertainty of last year, resilient travel companies have emerged into a new and vastly changed online landscape - leading this change has been the ever-evolving travel customer. Their demands, expectations and buying behaviors have irreversibly changed and you must proactively adapt or risk losing relevance and market share in today’s ultra-competitive travel market.
We have dedicated months of research towards digging out the most critical customer trends, challenges and opportunities that our industry now faces. Each presentation and topic has been tailored specifically towards giving you actionable, best-practice strategies to get you closer to your customers and business performance goals.
Whether you need pragmatic advice on a winning loyalty program, innovative CRM strategies or cutting-edge data management & communication technologies, our industry experts will cut through the hype and tackle both the key strategic challenges and tactical issues head on. We have organized interactive and intimate roundtable sessions to provide nontechnical ‘how-to’ advice for the busy travel executive to take home and implement.
As always, this longstanding conference event is packed with thought provoking insights, high-level debate and actionable best-practice strategies to take home - not forgetting ample time to network and forge profitable partnerships with a large, senior-level industry elite.
Looking through the brochure, you will see why this event’s outstanding value, impressive speaker line-up and unrivalled content has made it the most trusted Travel CRM and Loyalty Conference in North America.
I look forward to meeting you at what’s set to be a fantastic event in Atlanta.
Breakdown By Industry sector
50% VP/Director22% Manager/Senior Manager17% President/CEO/MD/Owner
45% Travel Suppliers (airlines, hotels, car hire, cruise etc.)28% Travel Intermediaries (travel agents, OTAs, tour operators etc.)25% Technology/Marketing Solutions2% Other (Consultants, Analysts, Press, Academics)
9% EVP/SVP2% Other
50% VP/Director22% Manager/Senior Manager17% President/CEO/MD/Owner
45% Travel Suppliers (airlines, hotels, car hire, cruise etc.)28% Travel Intermediaries (travel agents, OTAs, tour operators etc.)25% Technology/Marketing Solutions2% Other (Consultants, Analysts, Press, Academics)
9% EVP/SVP2% Other
attendee demographIcs
50% VP/Director22% Manager/Senior Manager17% President/CEO/MD/Owner
45% Travel Suppliers (airlines, hotels, car hire, cruise etc.)28% Travel Intermediaries (travel agents, OTAs, tour operators etc.)25% Technology/Marketing Solutions2% Other (Consultants, Analysts, Press, Academics)
9% EVP/SVP2% Other
50% VP/Director22% Manager/Senior Manager17% President/CEO/MD/Owner
45% Travel Suppliers (airlines, hotels, car hire, cruise etc.)28% Travel Intermediaries (travel agents, OTAs, tour operators etc.)25% Technology/Marketing Solutions2% Other (Consultants, Analysts, Press, Academics)
9% EVP/SVP2% Other
“ It was great to learn from and interact with the best CRM marketers in travel ” Jeff Rosenzweig, Travelocity
“ Excellent presenters, thought-provoking insights, great networking ”Greg Brown, Choice Hotels
“ Thoroughly enjoyable. I didn’t think I’d learn much from CRM presentations that relate to online marketing, but I did! ”Chuck Evans, Microsoft
“ Insightful, information-packed and extremely interactive. Great networking with major industry players and lots of idea sharing. ” Tammy Lucas, Director, Best Western International
“ The conference was great in bringing many diverse experiences under one roof in an attempt to share best practices - Highly recommended ” Shailja Gulati, American Express
“ I found all of the presentations very insightful and valuable. Having insights from other travel industry players with many years in the loyalty business was great ”Judy Richards, WestJet
Hear what our past attendees had to say about the event:
Who Attends this event?
Reserve your place now for the best possible price: www.eyefortravel.com/crm-loyalty/ contact Sinead Mallon for more information Email: sinead@eyefortravel.com T: 00 44 (0) 207 375 7228
Director, Business Intelligence Systems, Norwegian Cruise Lines
Director of Quality Assurance, Grupo Posadas
Managing Director, Customer Experience, United Airlines
VP Choice Privileges, Choice Hotels
Director of Hotel Marketing, Bellagio
VP Sales & CRM, Oracle Corporation
SVP Customer Marketing and Revenue Management, Morgans Hotel Group
Director, Marketing, ExpressJet Airlines
Director of Customer Insight, Starwood Hotels & Resorts
SVP, Helmsbriscoe International
VP Marketing, Harrah’s Entertainment
CRM Director, Expedia
Director of Loyalty Marketing, Omni Hotels
General Manager, Cayman Islands Department of Tourism
Vice President, Marketing & CRM, IHG
Director - Marketing Communications, Marriott International
VP Partnerships, TripAdvisor
Head of Industry: Travel Google
Vice President - Customer Relationship Marketing Carlson Hotels Worldwide
Managing Director delta.com & Self-Service Delta Air Lines
CEO Tripit
Director of Customer Insight Starwood Hotels & Resorts
Director Mileage Plus United Airlines
Director, eBusiness Data Management, Disney Destinations LLC
To View the Full Conference Brochure, Please Visit
http://goo.gl/7AZx7
The Full Conference Brochure Document features:
Detailed conference agenda
Full List of speakers (including topics they will address at the
conference)
Registration details (break‐down by price – Gold, Silver & Bronze)
Early‐Bird Discounts and Booking information
For More Information About the Event:
Please contact:
Marco Saio
Global Events Director
EyeforTravel
T: UK +44 (0)207 375 7219
E: marco@eyefortravel.com