Post on 26-Jan-2015
description
Creating compelling videos
What makes a good story?
Great Stories have:
• Point of View
Great Stories have:
• Emotional Content
Great Stories have:
• Gift of Voice
Great Stories have:
• Great Sound
Great Stories have: :
• Economy
Great Stories have:
• Pacing
purpose of your video?
• Document
purpose of your video?
• Document• Inform
purpose of your video?
• Document• Inform• Publicize/Persuade
purpose of your video?
• Document• Inform• Publicize• Take Action
Tips for getting the response you want
• Specific, easy actions spelled out
• Need counter-arguments to persuade
• Post-video debrief trailer
• What else?
Storyboarding
1. Time……”what happens next”
2. Emotional contour…….”how it feels”
3. Messenger……….”who delivers”
Shot variety
Single point of interest
Mood
Rule of Thirds
Sweet light
Subject angles
Close-up
Background important
Draw viewer into photo
Crop when you shoot
Using a Camcorder
“Anything worth doing, is worth doing slowly”
-Mae West
Video recorders
• Slow panning
• Move in close for view and audio
• Steady hands
• Tripods