Post on 04-Apr-2018
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Two Traditional Rivals
Vinay Sehgal Dharmesh Marwah
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Business Environment
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PESTLE ANALYSIS Liasioning SEZ -Tax BenefitsPolitical FDI policy Disinvestment Policy
Economical Environmental Issue NGO- SwadesiSocial
Acquisition of PSUs would reduced the capitalcost in putting new manufacturing plantTechnological Seal of SGI by FDA
Legal
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PUBLIC SECTOR UNIT (PSU)O Strategies for further expansion of business houses,
acquiring the PSU becomes a critical tool.O The respective organizations are ready to take any risk
for this PSU.O Benefits: by reducing the prices they are trying to
increase their margins.
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..\Desktop\rohit\rohit6.wmv
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PREPARING STRATEGIES FOR
PSUO Marwah & Sehgal employees started their research in
understanding the pros and the cons, of the PSU.O If u have been a CEO of an FMCG co then what
strategies would you make to bid for the same PSU???O Each Company to make their position strong in the race
for bidding, they started tying up with each other forthe bids.
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..\Desktop\rohit\rohit9.wmv
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Internal Factors
O Staff Attitudes
O Available Skills
O Assets
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..\Desktop\rohit\rohit13.wmv
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ETHICS
O 3 questions would give you an answer.1. Is your decision legal?
2. Is your decision balanced between what's right andwhat isn't?
3. How do you personally feel about it?
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ETHICS Contd
O Corporate strategies some times even include unethical plans for successful strategy implementation.
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O In the movie Corporate :
O Nishi bribes Shell,secretary of Parvez (CEO of Marwa group)
O Gets confidential data about Marwas strategies.
O Steals data from Parvezs laptop about their confidential plans of launching a Mint Based Soft drink.
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O FDA gives a notice of contaminated production to Sehgal groups newcold drink Just Chill which has traces of Pesticides.
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Politics plays its role againO Marwas approaches State Finance minister Gulabrao to seek
support for his Corporate Rivalry with Sehgal
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O Gulabrao takes advantage of this corporate situation in hispolitical way
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ACQUISITIONO A corporate action in which a company buys most, if
not all, of the target company's ownership stakes inorder to assume control of the target firm. Acquisitionsare often made as part of a company's growth strategy
whereby it is more beneficial to take over an existingfirm's operations and niche compared to expanding onits own. Acquisitions are often paid in cash, theacquiring company's stock or a combination of both.
O Types:
O FriendlyO Hostilie
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BEFORE HOSTILE AQUSITION
FRISCONINDIA
FRISCONINTERNATIONAL
6%
SGI
44%
RUIA
8%OTHERS
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AFTER HOSTILE AQUSITION
FRISCON INDIA
FRISCONINTERNATIONAL
6%
SGI44%
MARWA GROUP21.5%
OTHERS
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