Clay-nine Captures ImaginationsThe value of libraries: advocacy and funding

What we hope you’ll take away from this

• Inspiration

• Imagination

• Determination

p.s. this is the last boring slide you’ll see!

A Library Website for Children?

But this is what we had…

Creating a Character

From this… …to this!

Presentation

Support?

• Management Team

• Front line Staff

• Children’s Specialists

• DCC E-gov Board

….a resounding YES!

A Spanner in the Works?

Site Concept Map

Approved!

Research

• Children’s PLUS results

• Beyond Book Track

• We ask children about incentives

• We listened to feedback from staff

Goody Bags

Content:

Rucksack

Drink bottle

Notepad

Highlighter

Pen

Pencil

Eraser

Keyring

M@x badge

Website

www.devon.gov.uk/thezone

Increased visits to the Children’s site by 500%

CILIP PPRG Award for Multi-media Promotion

Making a difference

Ruth’s Goody Bag

“Ruth has found learning to read quite a chore. She still finds reading tedious but is beginning to see its value for reading notices, instructions and information. She likes having stories read to her. One day Ruth sat at her computer to write a story for M@x which she then illustrated and put together as a book.”

Making dreams into reality

Making libraries fun!

Ticket and Membership Pack

Key colours:

Red

Black

Yellow

White

Font – Snap ITC

Children’s Public Access/PN PCs

Prize Survey - 2007

Prize Survey - 2007

We received over 700 entries

Suggestions included:

• Music and film reviews

• More games and competitions

• More cartoon characters

• Homework help

• More activites/things to make

…OK, so this slide is a bit boring too

Introducing… Cartoon M@x

New Look Website – March 2009

Children’s ‘Zones’ in Libraries

To Infinity and Beyond…

• Visits continue to grow (now in excess of 2000 visitors per month)

• We’ve received over 4000 contributions from children for the site

• M@x is being used to ‘brand’ children’s areas in the libraries

• We’re nearly out of Goody Bags and looking at new incentives

• The next edition of The Zone is due out on 24th July for the SRC

We are still having a lot of FUN!

Quick Prize Quiz!Question 1

Name one well known character that influenced the design of M@x

Question 2

The Zone increased traffic to our children’s site by what percentage?

Question 3

In what month did we launch the new look Zone?

Thank You for Listening!

Contact Us

Lynda BowlerPublic Access & Web Officerlynda.bowler@devon.gov.uk01392 385292

Rebecca BondMarketing & Promotions Officerrebecca.bond@devon.gov.uk01392 380503