OVER VIEW PRESENTATION

Company Background

• Company formed 31st March 2006• Experienced Management team (TMN Media Group,

Advertising.com, Dun Hunby)• Built and own all our technology (initial products

completed May 2006)• Began trading May 2006• Raised over £5 million of V.C equity investment from

MMC Ventures

Management Team

Stephen HuntCFOEx European FD Advertising.comComm. Strategy Sainsburys

Simon WajcenbergCEOEx UK CEO PrimeQEx Founder TMN Media

Gavin StirratCOOEx Country Mgr Greetz.comEx VP Strategy EU Platform A

Christopher PetixUS CMEx Head of Sales Co-Reg MediaEx Head of Sales Vendare Media

Kevin RiceUK CMEx UK MD EDRNew Biz Dir Connectus

Frank TausenfreundGerman CMEx CM MindmaticsEx GM Boungiorno

Troels Mark-MeyerNordic CMEx Head of Biz Dev AdPepperEx Head of Affiliate Webgains

Cedric StuckeFrance CMEx CM AdconionEx Sales Director Ad Lead

The Global Lead Generation Network

UK – London

US – New York

France - Paris

Germany - Munich

Denmark – Copenhagen

What do we do?

ManageCollect

Clash collects leads from numerous sources and manages this data on your behalf to

ensure that you generate great ROI

COLLECT – Lead and Data Network5000+ Publishers websites

100+ Clash-Media websites

COLLECT – Our Properties

COLLECT – Lead Generation Path

COLLECT – simple opt-in

COLLECT – customized opt-in

• Additional Data Collection

• Terms & Conditions

• Privacy Policy

• Additional Branding

Clash Mail

• Clash has an opt-in database of users in all countries that it operates in

• Clash can email those users with offers of interest

• Clash has developed its own email delivery platform

• Clash work with Senderscore to white list the data and platform to ensure high inbox delivery rates

• Email can be used to improve ROI through follow up communication and calls to action

• Clash can manage partner data to improve ROI for clients and partners

Clash Voice

• Fresh Leads generated through outbound calls made to a fully opted-in data base of Clash users• Further qualification

of existing leads to maximise R.O.I• High data quality• Survey Completion

Clash IQ

The Lead and Data Network

Clash VoiceClash Mail

Clash Server Advertiser DatabaseThe Lead Generation Path

Clash IQ Technology

MANAGE - Data

• We provide a dedicated Account Manager to ensure campaigns achieve ongoing ROI

• We assess auto-responder open and click-through rates • We work closely with client call centres to ensure data is

delivered and worked effectively• We monitor client return rates, assess reason for returns and aim

to eliminate poor sources whilst maximising sources of responsive leads

• It is essential for Clash to receive feedback from clients in order to achieve the best results

Some of our clients

Advertising trends

• Ad-spend continues to migrate online at a rapid pace

• Despite softening in advertising markets in the short term, digital ad-spend is forecast to continue to increase

Advertising trends

• The shift in online advertising spend illustrates the importance of measurability and relevance

• Lead generation is growing its share of total ad spend rapidly

Global Expansion

• Clash-Media intends to become a global operator in the lead generation market

• Currently trading in 9 countries with offices in U.K., U.S., Germany, France and Scandinavia

• Plan to extend reach into other countries during 2010, once position consolidated in first 9 countries

• Future possibilities include Spain, Italy, Asia

Staff

October 07 October 08 October 09

UK 32 38 38

USA 10 16 25

Scandinavia 8 17 16

Germany - 10 15

France - - 6

TOTAL 50 81 100

• Staff numbers to continue to grow as we invest in new markets

• US provides scope for continued investment

Financial Performance

• Clash has grown aggressively from a UK only start up in 2006/7 to a presence in 9 countries by the end of 2008/9

• Revenues have grown to almost £14m in 2008/9 and are on track to grow a further 70% in the current year, with gross margins being maintained at over 40%

• 2007/8 and 2008/9 were primarily years of investment in new country growth and 2009/10 is on track to be the first profitable year of trading

Summary

• Clash-Media remains the market leader in the UK and is on target to be market leader in Europe over the next 2 years

• Clash-Media has launched in 9 Countries• Clash-Media is profitable • Clash-Media has grown 86% from 2008 to 2009• Clash-Media expects to grow over 70% from April 2009 to April 2010• Margins are being sustained in all countries and are sustainable for

the next 2-3 years