City of Stonnington

DIVERSITYA Kaleidoscope of Cultures

Penny PavlouManager Aged, Diversity and Health

City of Stonnington

Local Government & Multiculturalism Conference

Wangaratta Victoria

27 August 2010

• Total population 89,884

• Total CALD population 17,075 (20%)

• Languages other than English 108

• Non English speaking communities 135

• HACC Target Group 30% CALD

Who are we?

Users of HACC Services

• CALD clients 40%

• Language at home not English 18.5%

• Interpreter required 7%

The Journey

• An identified need to increase HACC staff awareness of local CALD communities

• Initial concept and program developed

• Realisation that program could be rolled out across the organisation

• CEO and Senior Executive support was required for success

The Destination

• Branding

• Information and resources

• Promotion

Branding

Information

Staff Development Program

• Endorsed by CEO and Senior Executive

• Over 70 senior staff trained

- Knowledge- Commitment

- Support

- Seeding

Information

Intranet Portlet

Information

Community Cultural Profiles

Information

CommunityLink

Promotion

Desktop Calendar

Challenges along the way

• Finding the right way forward

• Gaining Senior Executive support

• Convincing middle and senior management of the importance and success of the project

• Funding and staff resources

What did we learn?

• Have good timing and a lot of persistence

• Grab opportunities when they arise

• Allocate appropriate resources for projects and initiatives

• Gain Senior Executive support

• Work collaboratively

Have we been successful?•The program was highly supported by the CEO and Senior Executive

•This initiative has raised the profile of the CALD communities and their

service needs

•The new logo has been received well and is now used in all Council

publications

•Staff now have additional, relevant and practical information to support

their day-to-day tasks

•Increased use of the information and resources by staff on Council’s

Cultural Diversity Portlet

•30% increase in the use of the Stonnington CommunityLink telephone

interpreter service by residents calling Council staff

•Previously resistant Departments have developed important CALD friendly resources for their areas