Post on 04-Jul-2015
Example case studyThe details:Research a new video game (either brand new or due out soon)Track the different ways that the game is promoted and collect evidence of your findings.EXAMPLE: The next few slides show an example of a case study of a game called Planetside2.
WHY? Because you have an exam in June that you need to prepare forWHAT? Prepare a case study on a new or up and coming video game
• Name• Producers• How you
play? – what format?
• Release Date• How do you
play? (rules)• How does the
game make money?
• What does the game offer the player? (why will people want to play it?)
• Does the game have a facebookpage? Or a twitter account?
• Who is the audience?
• What is available on youtubeso far in relation to the game?
• Write down the websites that you find that promote the game
• Can you find examples of promotion away from the internet? (in magazines or TV?_