BRENT – NOW A FAIRTRADE BOROUGH!

Peter Moore21 February 2012

Brent Sustainability Forum

10 MINUTES

1. What is Fairtrade? 2. Why is Fairtrade important for Brent?3. Brent is now a Fairtrade Borough4. What can you do?

1. WHAT IS FAIRTRADE?

1. Fair and stable price for producers eg farmers2. Premium to invest in community or business3. Social conditions for workers4. Environmental conditions such as:

– Protection of natural resources– No genetically modified organisms– Work towards organic if possible– Minimize chemical fertilizers and insecticides – Aim biological methods of disease control– Disposal of waste

THE FAIRTRADE LOGO MEANS:

2. WHY IS FAIRTRADE IMPORTANT FOR BRENT?

• Cross-party Council commitment to Fairtrade

• Part of Brent Community Strategy for 2010-2014

WHY?

2. WHY IS FAIRTRADE IMPORTANT FOR BRENT?

• International part of our drive for sustainability• Brent citizens are exceptionally diverse with many

links with families and friends in poor countries• Being a Fairtrade Borough boosts Brent’s reputation• Something tangible we can all do to tackle poverty• Fairtrade benefits 7 million people through fair pay

for work in decent conditions

3. BRENT IS NOW A FAIRTRADE BOROUGH

1. Council commitment: resolutions, procurement policies, stalls, support to Brent Fairtrade Network

2. 147 shops and 24 cafés sell 2+ Fairtrade products3. Local organizations support Fairtrade:– North West London Hospitals NHS Trust – 29 faith groups, 22 schools, University of Westminster– Community groups eg BSF and its Members!

4. Media coverage and 110 events5. Brent Fairtrade Network: 130 members

4. WHAT CAN YOU DO?• Find out more: www.fairtrade.org.uk• Join mailing list of Brent Fairtrade Network:

pacmoore@onetel.com • Come to our meetings: next is on Tuesday 3 April at

19.30 in this room• Come to our celebration of Fairtrade Borough status:

Saturday 3 March 10.30-12.30 in Harlesden at the Convent of Jesus & Mary Language College

• Use Fairtrade products at your meetings• Keep buying Fairtrade products in shops and cafés

SHOP FOR FAIRTRADE