Branding Yourself And Your Businessbuilding a brand that can adapt and thriveDAVID YARDE SEVENALITY

T w e e t ! @ s t u d i o 4 0 4 d e s i g n

Who am i

CO-FOUNDER SEVENALITY

ORGANIZER UX ORLANDO CO-ORGANIZER WORDPRESS ORLANDO

@dsmy/@sevenal ity

IT ISN’T YOUR LOGO, OR YOUR WEBSITE. It’s a reflection of an existing set of facts about your company, your audience, your values and what you stand for.

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@dsmy/@sevenal ity

64%shared values as the main reason they have a relationship with a brand

$41 billionU.S. brands are losing approximately each year due to poor customer service.

48%of consumers said that the most critical time to gain their loyalty is when they make their first purchase or begin service.

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WHY ISN’T EVERYONE DOING IT?

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It takes time, equity, experience and the determination to see things through.

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Opportunity is missed by most people because it is dressed in overalls and looks

like work.Thomas A. Edison

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ADDITIONALLY, IT REQUIRES US TO BE ATTUNE TO THE NEEDS OF OTHERS VS THE NEEDS OF

OURSELVES.

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PERSONAL BRANDING ACTIVITY 7 MINUTES

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_________ is designed to _________. It helps solves the issues of _________, _________ and

_________ for _________, and _________ by _________.

WHAT’S YOUR STORY? WHY DO YOU EXIST? WHY SHOULD I CARE?

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@dsmy/@sevenal ity

VERBAL COMMUNICATIONin person, over the phone, or via online meeting.

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WRITTEN COMMUNICATION

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PERSONAL AND PROFESSIONAL DEVELOPMENT

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DOES THIS OPPORTUNITY ALLOW ME TO GROW AS AN INDIVIDUAL?

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“WE ARE WHAT WE REPEATEDLY DO. EXCELLENCE THEN, IS NOT AN ACT BUT A

HABIT.”

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Leadership offers an opportunity to make a difference in someone's life,

no matter what the project is. - Bill Owens

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THE IMPORTANCE OF CONTRACTS AND PROJECT TRANSPARENCY

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USING SEO PLUGINS TO IMPROVE YOUR BRAND.

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FACEBOOK AND YOUR BRAND.

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RESEARCH YOUR AUDIENCE

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FOLLOW THE DATA

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SETTING THE STAGE FOR THE NEXT PROJECT

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ANYTHING WORTH DOING, IS WORTH DOING RIGHT.

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THANK YOU!

Twitter: @sevenality / @dsmy Or check us out online at sevenality.com