THINKFARM 84 MARCHMONT STREETLONDON, WC1N 1AG +44 20 7383 8838WWW.THINKFARM.CO.UK

Attention

Customers

Investors

We help our clients get more…

…to drive:

Market share

Profits

Exit strategies

Pulling together to set the standard

Redefinition of a global brand ahead of FTSE 100 listing

Global, synchronised, one day launch of internal and external brand

Supporting consolidation after massive expansion by geography, product and acquisition

Over 5 years of promotion, single day revenue doubled from £5m to 12m (charity day)

Laying down the law

Positioning, naming and creating a winning strategy for a new line of products

Taking the wider View resulting in a repositioning of the whole product range

Developing a sales proposition which chimed with its law company customer base

Achieved 133% of the launch revenue target, 15 x cost of sales, 20 x campaign cost

Its only rock’n’roll but we monetise it

Design of iconic imagery and merchandising

Merchandising revenues of over $120m per tour

In the top 10 and top 5 grossing tours of all time

Branding and promotion of multiple Rolling Stones tours

A sharp new proposition cuts to the chase

A clear brand story was created to take their new messaging to market and investor

Brand rollout worldwide including website, offices, printed material, etc

Business sold to TMX at a high multiple for A$10M

A swathing review of the business shed peripheral products to focus on its best – Razor

Recruiting brand strategists to add value

Working with the CEO to develop and implement a brand & marketing strategy

Successful merger of companies within the group to strengthen the business

Increased cross selling opportunities where previously there was competition

Clarified the proposition for this Barclays Ventures backed recruitment group

Helping a communications firm find its mojo

Worked with the geographical heads to define one, international business

Developed the value proposition and brand story for the market

The company was sold rapidly for £265m following previous unsuccessful attempts

Facilitated a process of integration in a dysfunctional matrix organisation

Helping a white elephant perform new tricks

Positioning to audiences as broad as central and local govt , sponsors, public, promoters

Launched 2 years after breaking ground and 1 year later voted the world’s best music venue

The dome was dead and The O2 established more quickly than anyone imagined

Brand consultancy to AEG who were turning the dome into a major entertainments venue

Success, dished up on a conveyor belt

Created the brand, brand language, identity and art directed the restaurant design

Hugely successful launch & rapid growth.Sold Yo!Sushi, kept & licensed Yo! brand, which led to Yo!tel, etc

Revenue and profits growth, massive ROI on exit and continuous revenue stream from brand

Worked closely with ex-Dragon, Simon Woodruffe to develop the concept of Yo!Sushi

We’re the people behind the scenes that have put these ventures & many more up front.

Who we’ve helped

We tackle 4 key aspects to align for success

Work processSales workflowCustomer service: product personal

MeasurementPerformance CampaignConversion ratesROI

PeopleRecruit & assessTrainManageCompensation

BrandPositioning Messaging & USPsCommunications

Stephen Izatt Managing Director

Brand & marketing strategy, positioning, messaging & writing.

07785 351 609

Crispin White Marketing Strategy Consultant

Marketing strategy, campaign planning & performance measurement.

07958 677 649

020 7383 8838

84 Marchmont St

London, WC1N 1AG

Thinkfarm

THINKFARM 84 MARCHMONT STREETLONDON, WC1N 1AG +44 20 7383 8838WWW.THINKFARM.CO.UK