BRAND-O-MANIAANSWERS

QUIZZING CLUB, IIM RAIPUR20-08-2012

ROUND 1: Matter-of-brands

1

The brand X is a subsidiary of Y; which in turn comes under Aditya Birla Nuvo group's apparel business.

X is credited with introducing the concept of ‘Friday Dressing’ almost two decades back in India.

Identify X and Y.

X - Allen SollyY – Madura Fashion and Lifestyle Ltd.

2

ID the parent company of this very famous mosquito repellent product.

S. C. Johnson and S.C. Johnson, A Family Company

3

How is this tennis superstar connected to the world of business?

René Lacoste, Company - Lacoste René Lacoste, who was nicknamed "the

Crocodile" by fans because of his tenacity on the court, was the founder of the company Lacoste.

4

Who are these guys?

Domenico Dolce & Stefano Gabbana

5

A craftsman, he founded the Company in Florence in 1921  as a small family-owned leather saddlery shop. He began selling leather bags to horsemen in the 1920s. As a young man, he rapidly built a reputation for quality, hiring the best craftsmen he could find to work in his atelier.In 1938, he expanded his business to Rome. Soon his one-man business turned into a family business, when his sons Aldo, Vasco, Ugo and Rodolfo joined the company. Identify the brand he created ?

Gucci

6

Which retail chain was founded by the gentlemen in the pic?

Marks & Spencer

7

X is an entrepreneur and the CEO of Y. He is present on the boards of Microsoft,

Facebook among others. In 1997, X was charged a late fee of

about 40$ by a movie rental company for delayed return of a copy of Apollo 13 DVD. This eventually led to the setting up of Y.

ID X, Y.

X - Wilmot Reed Hastings, Jr. Y - Netflix

8

This company was founded in 1910 in Japan .The Company’s name was coined from two Kanji characters meaning “sun” and  “rise”. Identify the company ?

Hitachi

9

Doctor, Wing Sung, Happiness, Huafu, Xinming, Guanleming, Xinhua, and Gentleman are some of this company's lesser known products. 

However it is best known for manufacturing the product X, which is a household name in India.

Identify X and the company that makes it.

X - Hero pensShanghai Hero pen company

10

What product owes it's name to a town/municipality lying in the shaded region depicted?

Tequila

Identify the product/advertiser.

ROUND 2: PRINT ADS

11

Maggi Noodles

12

Surf Excel

13

BMW Used Cars – Premium Selection

14

Pringles – Hot & Spicy

15

BOSE – Noise Reduction Headphones

16

Coca-Cola

17

Glucose-D, Britannia

18

Pantene Pro-V

ROUND 3: Logos

19

Logo of a recently formed Indian foundation X which helps people who are fighting against Cancer. Identify (Name of the initiative needed).

YouWeCan, Yuvraj Singh's Foundation

20

Emami

21

Colgate-Palmolive

22

Paras Pharmaceuticals Ltd.

23

PriceWaterhouseCoopers

Individual Connect Questions.

ROUND 4: CONNECT THE DOTS

24

Heineken

They are sponsors for the UEFA Champions League, Chelsea and the rugby world cup.

25

Yum! Brands

26

And, to end the quiz on a funny note Which term Connects the first two companies to the 3rd picture. Why? (Funda is necessary)

Soap Opera

The name soap opera stems from the original dramatic serials broadcast on radio that had soap manufacturers, such as Procter & Gamble, Colgate-Palmolive and Lever Brothers, as sponsors and producers.

THAT’S ALL FOLKS!!!