Blurred Lines: Engaging Supporters to Be Donors, Volunteers, and Whatever Else You Need

MISTAKE!

“Donor” “Volunteer”

“Follower”

“Pinner”

“Fan”

“Liker”

“Sharer” “Tweeter”

Volunteers donate

10X more

70% of volunteers

donate

Don’t settle. You’re worth

You gotta hook ‘em

Time to get mushy

Test to see what works best for YOU

Visual storytelling on Facebook

Feeding America and Morgan Stanley

Show what others are

already doing

National Tree Day

Be witty and fun. People will like you

PGH Brewer’s Ball

Embed your call to action in the story

everydayhero

Make it easy to give

whatever they have.

ClothingDonations.org

Get people thinking…

and clicking

Feeding America

Welcome them to your

special community

Wounded Warrior Project

Use email to strengthen

the connection

Showcase impact to keep them engaged

Treat them like real

people, and they’ll act

like it!

Blurred Lines: Engaging Supporters to Be Donors, Volunteers, and Whatever Else You Need

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Transcript of Blurred Lines: Engaging Supporters to Be Donors, Volunteers, and Whatever Else You Need

BLURRED PICTURES

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