At the Intersection of games culture, and business

Post on 20-Nov-2014

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Mary Carty's presentation from CounterPlay '14

Transcript of At the Intersection of games culture, and business

At the Intersection. Games, Culture and Business.

Mary Carty@marycarty

Workshop Customer Journey & Online Touch Points

Capture Audience

Segment Audience

Measure & report

Marketing Plan

Profile

3, 2, 1 Go!

Profile

Websites

Micro sites

VimeoYouTube

Facebook

LinkedIn

Blogs

Website

Twitter

LinkedInEmail

Flickr

Event Blog

Vimeo

Marketing Loop

EventBrite

Workshop 3

Stay in touch!

Email: mary@marycarty.com

Twitter: @marycarty