Tech ToysThe Latest and Greatest

Andrew CampbellFresh Air Media

Use of Internet – Large Producers

•According to Ipsos & Agri Studies Inc…–92% use Ag websites–89% use E-mail–21% use Blogs–18% use Podcasts

• According to Ipsos & Agri Studies Inc., when using the Internet producers are looking for…– 93% Weather– 90% Marketing Information– 77% Production Information– 73% Banking– 55% Communicate with Agri-Business– 47% Make farm related purchases

Use of Internet – Large Producers

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The Numbers:• 25% of US cell phones were smartphones in mid-2010.

• Expected to be 50% by the end of 2011

• 1 Billion apps were downloaded from Apple in 9 months

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