AN INNOVATIVE WAY OF SELLING ORANGE

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Transcript of AN INNOVATIVE WAY OF SELLING ORANGE

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AN INNOVATIVE

WAY OF SELLING ORANGE

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CAPE COAST POLYTECHNIC 15/10/20151

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SOURCE OF

INNOVATIVE IDEAS

CUSTOMERS

DEALERS

COMPETITORS PRODUCT

MANAGEMENT

SALES REPRESENTATI

VE

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GALLERY HOW IT BEEN SOLD IN OUR VARIOUS

COMMUNITIES

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MARKETING MIX

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O PRODUCT

O PRICE

O PLACE

O PROMOTION

O PRODUCT ATTRIBUTES

O PRICE AT THE MARKET

O INTENSIVE DISTRIBUTION

O SALES PROMOTION

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PACKAGE FOR OUR PRODUCT

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VENDORS STAND

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ICY

ICY

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BENEFITS OF OUR PRODUCTO Possible Cholesterol-Lowering

BenefitsO Protection against Cardiovascular

DiseaseO Help Prevent Ulcers and Reduce Risk

for Stomach CancerO A Very Good Source of Fiber

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