Kanchan Tandel – Patil

Product Owner@TCS

www.plus.google.com/kanchant

www.twitter.com/Kanchan_KT

www.linkedin.com/in/kanchan-tandel

Kanchan.Tandel@tcs.com

Innovation vs Iteration

Friends or Foes?

• Minor change to that is an incremental progress

• To make product slightly better than before!

Iteration?

Just Iterate

Agile teams iterate and iterate a lot. We keep adding small enhancements and features to the existing product.

Benefits of Iteration

Fail FastLearn

Quickly

Continuous Interest

Lesser Risk

• Rethinking from ground level to rebuild something

• Add new features that no one has ever done before

• Change or Disruption.

Innovation?

WHY Innovate?

Only Iterate-Only Innovate?

Just doing iteration without innovation can introduce a risk to make the product stagnant. And every feature of a product cannot be an innovation.

Innovation through Iteration

Google’s AdWords and AdSense.

iPhone’s design change just before the launch

James Dyson’s vacuum cleaner.

Innovation differs from improvements in that innovation refers to the notion of doing something different rather than doing the same thing better

KANO Model

Today’s Business drivers

Iteration - a type of innovation

Conclude

To deliver fast paced projects

To include few exciters in the product

To surprise the users with an unknown feature

To surive the market competition

Innovation Iteration