Adverts

Post on 18-May-2015

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Transcript of Adverts

ADVERT C

ODAL ANALY

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BY

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JEWELRY ADVERT

These adverts show Michael Kors, Pandora, Tiffany and Co, Thomas Sabo Rebel, Thomas Sabo Glam&Soul Collection.

VISUAL CODE

- Relationship between a man and a woman

- Jewelry

- Items made by that brand

- Family

AUDIO CODE

- Songs vary from what the advert is trying to promote or what feelings they are trying to give through their jewelry

- ie) Tiffany and Co Christmas advert 2013 has a slow song to promote the time of year, also to give the magical feeling of Christmas, we also see relationships between men and women and children to indicate family.

- Thomas Sabo was showing a rebel side so had an upbeat fast music to connect with younger people, and showed some iconic British's things to appeal to an English audience or even people who like the area of London.

NARRATIVE CODE

ACTION CODE

ENIGMA CODE

TECHNICAL CODE