Addressing the Digital Education

Revolution Opportunity

Jason Trump

Education Industry Manager

Education Holds The Keys To Today’s Success And Tomorrow’s Transformation

Why?

• Competing in a global economy requires new skills and critical thinking.

• A quality educational system is key for governments to make social and economic progress.

• Student learning styles and engagement are radically different and require new approaches.

• Learning is a lifelong process that must be available to everyone for a lifetime.

VS.

Another Perspective on the Digital Divide

Of course technology by itself is not the answer. It needs to be part of an integrated, holistic approach that includes teacher training, relevant curricula, parental involvement, and programs… that provide basic needs such as nutrition and healthcare.

Quoted from 2008 Forbes magazine article written by Bill Gates

“”

Microsoft's Education Vision

Empowering peopleto realise their social and economic potential by

enabling access to quality education experiences for all

through technology

Our Vision Is Only Achieved Through Partnerships

MicrosoftPartners

Educators

Educationinstitutions

Educationalexperts

LocalCommunities

Governments

Australian Education Marketplace

9,623 Schools48 Universities & Related108 TAFE Institutions3,348,146 School Students1,641300 TAFE Students945,743 University Students235,696 School Teachers51,455 University Academics

~6 Million

Students

• Schooling Sector

– Dominated by the Digital Education Revolution

– Increased collaboration between schools, systems and states

– Growing crisis in teacher numbers, and ICT literacy

– School regeneration initiatives

• University Sector

– Increased differentiation and specialisation by institutions

– Greater collaboration between institutions and industry

– Growing international competition

– Weakness in student enrolments in some faculties

• TAFE/VET Sector

– Emergence of Trade Schools in Secondary Schools

– Focus on demonstrated competency vs pure excellence

– Competition from the Commercial VET/RTO sector

Macro Education Trends by Sector

1. Staffing : Work Force Planning : Skills Shortage : Retention : Recruitment : Leadership

2. Governance and IT Strategic Planning : Enterprise Decision Making

3. AAA : Identity and Access Management

4. Service Management: Support : Delivery : Service Catalog Expectation Management

5. Information Management : Data Management : Archiving and Storage

6. Funding and Resourcing

7. e-Research Support

8. Administrative Systems: Integration : ERP Upgrades: Legacy Systems

9. Business Continuity and Disaster Recovery

10. Security

11. Procurement : Licensing : Quality of Vendor Support

12. Green IT

13. Portfolio and Project Management

Top Issues for 2008

Source: http://www.caudit.edu.au/index.php/news/?id=67

Primary/Secondary Schools

1. Student & Teacher 1-to-1 Learning• Devices

• Curriculum

2. School ICT Infrastructure Upgrades

3. Portals, Administration & Learning Platforms• Student & Parent Portals

• Learning Management

• “Single view of the student”

Higher Education

1. Collaborative Campus Technologies• Integrated Email, Calendars

• Unified communications

• Real-time communications

• Collaborative Portals

• Mobility

2. Identity & Access Management

3. Data Centre Upgrades• Virtualisation

• Systems Management

• Data Management

Top 3 Major Market Opportunities for Partners in FY09

Microsoft Response:

Australian Education Alliance Agreement

National Licensing Framework Agreement

Academic Programs – MSDN-AA HS, IT

Academy

Learning Gateway & Live@edu

PiL Digital Literacy Curriculum

Online Safety Curriculum

Australian Federal & State Government Initiatives

AUD$1.2B Secondary Schools

Computer Fund

Broadband Connections for

Australian Schools

Online Curriculum Tools and Resources

ICT Literacy for Teachers

Online Learning & Parent Portal Access

Digital Education Revolution: Round 1 Grants Funding

• Grants went to schools with 8:1 ratio or higher.

• Target ratio for funded schools is 2:1

• NSW DET received 48% of the total funding

• VIC DET next largest public education at 13%

• Others State DOE’s received little funding

• CathEd received 19%

• Independent Schools 10%

Queensland Department of Education, Training and The Arts

Connected Learning Community

Business of Schools

1-to-1 LearningSmart Classrooms Initiative

Computers for Schools & Teachers

Rollout of 1-to-1 over 2 years

OneSchool

Integrated School Administration Platform

OnePortal & Intranets for Schools

Collaborative environment based on SharePoint and the Learning Gateway framework

Managed Operating Environment

Sustainable Windows-based School ICT environment

Tomorrow’s Schools

Modern schools that support 21st Century Learning

Dynamic ICT Infrastructure

21st Century Schools

Teaching,Learning

& Research

ConnectedLearning

Communities

DynamicICT

Infrastructure

Business Of

Education

Connected Education Framework

Australian Education Campaigns for FY09

1-to-1 Learning

Collaborative Campus

Connected Learning Community

Dynamic ICT Infrastructure

Students

Raise awareness with brochure and presentations to schools

Customer & Partner Events

Guide to Getting Started

Partner Solutions

Telesales

#1 Priority Campaign: 1-to-1 Learning

Partners Opportunities

OEM’s • Notebook, TabletPC, Ultra Mobile PC and NetBook’s• School Infrastructure Servers• IT Lifecycle services and support

ISV’s • School Administration (Financials, Student Admin etc)• Learning Platforms• Student, Teacher and Parent Portals• Innovative Teaching, Learning & Research Applications

SI’s • School Infrastructure Upgrades (Network, Servers)• Student and Teacher Notebook Program rollout and management• Deployment & Support Services• Financing

Training • Professional Development for Teachers and IT Administrators• Certification of teachers and students

Publishers • Digital learning objects• Electronic text-books

LAR’s • National Licensing Framework Agreements• Student Licensing

Consulting • Change Management• Capacity Planning

Telco/Hosting • Software + Services hosting, including Live@edu augmentation• Filtering and Internet access services

Partner Opportunities for a Digital Education Revolution

Tips for Partners

• Think Big!

• Think Through!

• Deepen your education expertise

• Use the language of education

• Reduce ‘techno-babble’

• Pay attention to the small details

• Partner for scale

Microsoft’s Australian Education Team Is Here to Help

Education Director

Neil Jackson

National Sales lead

Mark Kenny

Education AM/ATS resources in each

State

Industry Manager

Jason Trump

Partner Engagement

Marie O’Donovan

Live @EDU TS Adam Bradley

Academic PM

TBH

Marketing

Donna Magauran

PIL

Felicia Brown

Matthew Barnfield

University AM

Shane Churchward

HED ATS

Meet with the team at APC or email us:

Neil Jackson – neilj@microsoft.com

Mark Kenny – mkenny@microsoft.com

Donna Magauran – donnama@microsoft.com

Marie O’Donovan – marieo@microsoft.com

Jason Trump – jasontru@microsoft.com

Working Together in FY09

What We Can Give You

• Global knowledge, resources and experience across education

• Leverage Toolkits and Frameworks

– Connected Education Framework

– Education Blueprint (IO Model)

– Learning Gateway & SLK

• Partner readiness

• Live@edu Airlift

• Education Partner Summit

• Opportunity to co-engage on Microsoft campaigns and events

• Education marketing collateral and case studies

• Feature in our quarterly newsletter

• Profiling on our websites

How You Can Help Us

• Join Microsoft’s Partner Advisory Council for Education (PACE)

• Promote your solution offerings to your PAM and the education sales team

• Case Studies and customer evidence for your key solutions

• Participate in partner readiness

• Build joint customer campaigns with your partner account manager

• Openly discuss your opportunities, wins & competitive losses

• Microsoft platform commitment

Education Partner Networking @ APC 2008

• Thursday evening

4.45pm – 6.00pm

X bar

• This is immediately prior to the gala dinner, so please come ready to go straight to the buses!