Post on 18-Jan-2016
5th November, Roundtable
WAGGGS Projects as a pathway to growth
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What is Free Being Me Why focus on body confidence –WAGGGS’
objectives Four ways Free Being Me can help boost growth Q&A
Overview
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WAGGGS and Dove
Our visionA world free from appearance related anxiety for girls
Our missionTo empower girls to reach their full potential by strengthening their body confidence and self-esteem
Aim to reach 3.5 million girls with body confidence and self-esteem education by Dec 2016.
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What is Free Being Me?
Empowering girls through improving body confidence and self esteem.
11-14s and 7-10s activity packs – 5 sessions and Take Action projectLeader GuideBadge Supporting website and global sharing
2.3 million girls reached so far
Over 100 MOs participating
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Why body confidence?
Globally…Six in 10 girls avoid participating in fundamental life activities because of concerns about the way they look.9 in 10 girls want to change something about the way they look
Low body confidence stops girls…Developing skills in activities they would enjoyVoicing their opinionsTaking risks
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WAGGGS’ aims for Free Being Me
Alongside partnership aims to reach 3.5 million girls with quality programming that boosts their body confidence, we have WAGGGS-specific , internal aims for the project:
1.To increase and diversify WAGGGS' membership
2.To build leadership capacity of members, including Trainers and Peer Educators
3.To strengthen the quality of the Girl Guiding and Girl Scouting experience
4.To increase funding available to WAGGGS
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Using Free Being Me to aid growth
Outreach to new communities
Peer education retaining/attracting young women
Making girls’ voices heard and joining with external organisations
External media coverage
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Outreach to new communities
What is a new community? This could mean:
•Ethnic/religious background
•Area of the country
•Level of income
•Another youth organisation or educational institution
How Free Being Me can help reach new communities
•Key issue for girls and young women in the community
•Some funding via Free Being Me Fund to facilitate training and outreach
•Clear, flexible and fun programme
•Programme can be used in a wide variety of cultural contexts
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Inspiration – Girl Guides Nigeria
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Peer education to retain and attract young women
What is peer education?
Learning from others with backgrounds and/or age similar to their own.
Why peer education for Free Being Me?
•Girls appreciate and are influenced in positive ways by their peers
•It is a fun way to learn
•It can give participants freedom to talk more freely, helping develop confidence
Why do young women want to become peer educators?
•Rewarding opportunity to develop leadership skills
•Contribute to a modern and relevant issue
•Experience of running activities and being given responsibility – useful for future employment
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Inspiration – Guias Argentinas
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Advocacy – making girls’ voices heard
How does Free Being Me help make girls’ voices heard?
•Take Action projects locally
•Global statistics from Dove Self Esteem project
•Trained leaders and peer educators who can speak out
•Modern issue – attracts potential partners and members of parliament
•Social media – led by girls and by the MO
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Inspiration – Girl Guides Australia
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Media – reaching the public
What kinds of media?
National and local
•Newspapers
•Radio
•TV
Social media: Facebook, Twitter, Instagram, You Tube
Led by national, regional and local volunteers/staff – and can be led by young people!
Why Free Being Me?
•Research shows the huge impact low body confidence has on girls. It’s a modern and relevant issues that could show a Member Organisation in a new way to the public
• PR toolkit available!!
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Inspiration – Council of Irish Girl Guide Associations (CIGA)
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Questions for the panel