Cooked to order food with nutrition detail

Delivery in Bangkok area

Advised by NUTRITIONIST

WEBSITE and MOBILE APP.

Platform for Health education

Information provided by NUTRITIONIST and FITNESS INSTRUCTOR

WELL - BEINGQUICK & EASY FOR WELL-BEING

FOOD DELIVERY HEALTH EDUCATION

Thai Health Report 2014World Health Organization

THAI - 2 OBESITY IN SEAnd

GROWTH OF FAST FOOD MARKET

2013 2014 2015 2016 20180

10000

20000

30000

40000

27,000 30,000

32,500 35,000

37,500

Market value of fast food - million thai baht

By National Food Institute - Thailand

£559£620

£672£724

£775

• Clean and healthy food meal set• Weekly and specific menu• 12 - 24 hrs. order in advance

HEALTHY MEALMARKET SURVEY

WELL - BEINGQUICK & EASY LIFESTYLE

Quick and easy lifestyle

Health EducationBlog, Facebook,

Social Network Communities

Competitor survey

Fixed menu

Fixed timing

Growth of Fast food Market

WELL - BEINGFINAL MAJOR PROJECT - GUIDELINE

COST

PACKAGING

DELIVERY DESIGN WEBSITE

MOBILEAPP.

CAMPAIGN

LAUNCH

ONLINE KITCHEN

WELL - BEING

Menu

Nutrition

Kcal

Meat

Veggie

Stir fry with Thai basil and chili

Rice

00 g.

Carb

Fat

Pro

Sugar

00 g.

00 g.00 g.

Total

ONLINE KITCHEN

CUSTOMISE WITH NUTRITION DETAIL

ONLINE KITCHENDELIVERY IN BANGKOK AREA

WEBSITE MOBILE APP.

PHONE CALL

Off-peak time within 60-90 mins, subjected to distance

Peak time (Lunch 11:00-14:00 & Dinner 18:00-20:00) Subjected to order and distance

Order in advance and specific delivery time is recommended for peak period

DELIVERY

PACKAGING

SUGARCANE

MARKET SURVEYCOST CHECK

PARTNER

WELL - BEING

Educating people to manage their own well-being lifestyle

Easily understood language

By Professional Nutritionist and Fitness Instructor

Keep it simple for Work - Life Balance

HEALTH EDUCATIONBE THE BEST VERSION OF YOURSELF

NUTRITIONIST

Assoc. Prof. Visith Chavasit, Ph.D.

Director - The Institute Nutrition of Mahadol University

Mr. Prachya Oraeak

The Nutritionist of BOSCH Thailand

FITNESS INSTRUCTORMs. Jessica Cony

Be Fit For Life - online Training

Mr. Pratchayasan Boonchaisuk

MD & Creative Director - Digenius One Co.,Ltd

WEBSITE - MOBILE APP DESIGNER

DESIGN

WELL - BEING

WEBSITE - MOBILE APPLICATION

DESIGN - FUNCTIONALITY

Define Main target

Popular Mobile operation system (OS)

Standard functionality of online food service

Online food service via Mobile App. in Thailand

Health education platform

Costing of platform

WEBSITE -MOBILE APPLICATION

MY FITNESS PAL

WEBSITE - MOBILE APPLICATION

HAPICOACH

MARKETING

WELL - BEING

MARKETING

LAUNCH

Data Base

Lunch - Coffee Break SetCatering for meeting &

training

BALANCED EATING AND

MARKETING

BIKE-SENGER CAMPAIGN

WORKING OUT WELL

***Bike + mesSenger

Mumbai Dabbawala

MARKETING

BIKE-SENGER CAMPAIGN

MARKETING

BIKE-SENGER CAMPAIGN

Dense Target Audience

MARKETING

BIKE-SENGER CAMPAIGN

Well-Being branded Jacket