Post on 25-Dec-2015
“How to make your message spread
like wildfire – using social media”
Alicia Lyttle & Lorette Lyttle“The Lyttle Sisters”
Why Spread Your Message?
BrandOpt-ins (list building)FollowersInfluenceTrafficBacklinks (SEO)
Make Sales!
Facebook – Spread Your Message
Images Video Quotes Questions Polls Groups Fan Pages Facebook Events * Facebook Ads
Facebook - Images & Video
Funny WOW Great quote Baby, animals
Tips: Post URL on Photo (back to FB page or
URL) Ask to share (Please) Ask for comments (Please)
Facebook - Quotes
Inspiring Funny Famous (quote or author)
Tips: Put quote on an image Make a video around quote (animoto.com) Ask to share Ask to comment
Facebook Questions & Polls Hot topic (in the news) Controversial Fun to answer Easy to answer
Tips: Add an image Reply to all responses with call to action (Example apps) Interaction (always reply with @ - shows up on
their page/feed – they get notified) Keep it alive
Facebook - Groups
Search & Join (alive/interaction – everyone can post)
Avoid groups with host only posts unless interaction is very high
Participate No spamming
Tips Answer/Reply with helpful info Contribute Ask for share, follows, likes
Facebook – Fan pages
Create one! Search & Like other pages (through
your page) Interact on other pages (that are
alive)
Tips Don’t oversell Engage, interact, always reply Consistency
Facebook – Events
Set one up (webinars, product launches,
Photos Update page Email all members (under 5000
invited)
Tips Don’t overdue it (annoying) Clear call to action (register, signup: free
gift)
Youtube – Why Youtube?
“Video is where the Internet is going.” –Digital Marketer
2nd largest search engine 4th site in the world for traffic Google OWNS Youtube (since 2006) By 2015 -> 90% of internet traffic
will be video (Cisco’s prediction) ½ of all website traffic after 5pm is
video traffic (Youtube, Netflix, etc.)
Youtube – Why Youtube?
Videos help people make purchasing decisions
Does this apply to you? See a review, how to use something, etc.
46% of consumers who shop online prefer shopping on retail sites that have video
Video emails have 2-3% higher click through rate
Youtube –Is it a social network?
Yes! Interaction Friends/Subscribers Likes Views Comments
*The more the better!*Social Proof
YouTube – How to get views File name is keywords Title – keywords Description – keywords Description – URL
Well designed Youtube channel
Tips: Get likes, comments, video comments,
views, friends/subscribers
Twitter – Spread Your Message
Grow Your Following Tweet often (use quotes) Update with images – and ask for
interaction (example – guess where I am)
Reply to other Tweets Have an automated DM (Direct
Message) Ask (and you shall receive)
Twitter Tip
Learn from your competitors What strategies are working for
them ? What kind of tweets are bringing
the best interaction? Use their strategies as inspiration
to improve upon to make your messages become viral!
Pinterest –Spread Your Message
What is pinterest? Getting started Setting up your profile What to “pin” Making money off of “pins”
Pinterest – What is it!?
New Social media site – one of the fastest growing (followers/following)
Image driven traffic 7 million new visitors/mo. Women Pinterest is sending more REFERRAL
TRAFFIC to peoples websites than Youtube, Linkedin& Google + combined!
Pinterest – Making a pin
Pin Edit URL
Where do you want to send traffic to? Affiliate link?
Tweet your link (your pin)
Pinterest – Making $ with pinning
Affiliate Links High Quality backlinks Link to your product Board is indexed by Google Integrate it with Facebook and
Wordpress